Some might say generating leads on LinkedIn is easy— and it is, but with LinkedIn Advanced Search. With it, you can find, filter, and connect with the right prospects faster than ever. We’ve tested its efficiency, and based on our results, in this blog, we’ll show you the art of LinkedIn prospecting using advanced search and also talk about:

• LinkedIn Basic vs. LinkedIn Advanced Search
• LinkedIn Basic Search filters
• Precision targeting with 20+ LinkedIn Advanced Search filters
• How to use LinkedIn Advanced Search for lead discovery
• Advanced search techniques for better targeting and more

Let’s dive in!

LinkedIn Advanced Search in sales, marketing & recruiting

LinkedIn Advanced Search is now a must-have tool for sales teams, marketers, and recruiters who need precision targeting to connect with the right leads faster. These search filters refine results by job title, industry, company size, and location so all professionals can streamline lead generation and improve conversion rates.

You can use these filters to cut through the noise, and if you master LinkedIn Advanced Search and its filters correctly, you can optimize outreach and drive real results. Here’s how:

1. For sales teams, this means identifying high-value prospects efficiently. 
2. Marketers can use LinkedIn’s data to reach engaged audiences.
3. Finally, recruiters can enhance their recruitment strategy by pinpointing top talent with the right skills and experience.

LinkedIn Basic vs. LinkedIn Advanced Search

Basic LinkedIn Search is a broad, surface-level view of profiles, jobs, and companies. With Basic Search, you can only search by name, keyword, or company. This search lacks precision targeting options. From our research, if you still want to use Basic, it’s good for quick lookups, but otherwise, it’s ineffective for lead generation or recruitment strategies.

LinkedIn Advanced Search, on the other hand, offers search filters that refine results based on job title, location, experience, skills, and industry. It helps sales teams, marketers, and recruiters find highly relevant prospects. This saves a lot of time spent on unqualified leads. Advanced Search also supports Boolean operators for more precision, but more on that later.

In short, Basic Search is broad and limited, and Advanced Search is more detailed and optimized for targeted outreach. So, if you’re looking for efficient lead generation and recruitment success, keep reading to learn everything you need to know about LinkedIn Advanced Search filters.

LinkedIn Advanced Search filters

To find the right prospect, LinkedIn’s powerful search engine lets you use all kinds of filters: job title filters, experience and skills filters, industry filters, and location filters to spot top leads. This could be useful for sourcing candidate profiles or pinpointing potential leads for sales. 

Advanced users can also see company headcount to focus on businesses of a specific size and integrate results with a CRM extension to streamline outreach further. So, let’s look into all 10 primary search filter options on LinkedIn and how to use the advanced filters that go with each, starting with the three most commonly used.

#1 LinkedIn Advanced People search

People search helps you find professionals based on seniority level, experience, and education and according to your Ideal Customer Profile. This way, you’ll target the right candidates or leads faster, whether you’re looking for C-level executives, mid-level managers, or entry-level talent.

Now, to enhance your primary People search, you can use 13 advanced filters for more precision. Click “All filters” to unlock more options for this type of search. Let’s go over them one by one.

Connections filter

Filters your search results by 1st, 2nd, or 3rd-degree connections.

💡: You should focus on 2nd-degree connections and ask mutual contacts for referrals if you want warm intros and better chances of outreach success. We’ve also tested the Connections of filter paired with 2nd-degree connections to find mutual contacts who can introduce you to high-value prospects.

Actively hiring filter

Shows people who are currently looking to fill roles in their company.

💡: We tested pairing the Actively Hiring filter with industry and location filters to identify hiring trends in specific sectors or regions. This indicates a budget boost or their need for a new tool/solution. Use this to optimize outreach and meet the right market demand.

Locations filter

Want regional targeting? This filter narrows your search by city, state, or country.

💡: If you plan on expanding into new markets, filter searches by location to target prospects within a specific region. We also recommend using geo-specific insights in your outreach flow. For example, you could highlight local case studies or industry reports to build trust in a specific region.

Current company filter

This filter gives you prospects who work at a specific company, which is perfect for account-based marketing strategies and account lead generation.

💡: If you’re selling B2B solutions, you can use this filter to target employees at specific companies already in your pipeline and who match your ICP. Another thing we tried was to find recently promoted employees in target companies. We discovered that new decision-makers are often more open to new solutions.

Connections of

It finds people connected to a specific LinkedIn user, which is useful for network-based outreach.

💡: We used this filter to break into a new industry, find and engage with connections of a well-respected leader to leverage their credibility.

Followers of filter

These are users that follow a specific LinkedIn page, a company, or an influencer.
💡: If you want to target potential customers who follow a competitor’s company page, you can find and engage with them to offer your solution instead. Also, if you’re selling a product or a service that influencers might use, try engaging with them. From our experience, they’re more responsive, as they are aware of industry pain points and would potentially benefit from your services/solution. Or, they might want to agree to influencer campaigns with you and market your solution/services to their audience. Either way, it’s a win-win.

Past company filter

Finds people who worked at a specific company - useful for tracking job changes.

💡: If your customer churned, and switched companies in the meantime, this signals a potential for collaboration renewal. For example, we’ve used this filter to reach out to past customers who switched jobs. We figured they might need our services at their new company.

School filter

Filters people from your search by university or educational background, which is perfect for alumni networking.

💡: Same educational background is a perfect conversation starter in outreach. 

Industry filter

This filter targets users based on their current industry.

💡: If you’re in B2B sales, this is one of the most important filters for you. It also helps you personalize outreach with industry-specific pain points and success stories.

Profile language filter

Shows you people with profiles in a specific language - perfect for localized outreach.

💡 Use this filter to break into new regions. Make sure to personalize your messages for different cultural expectations. Also, from our experience, if you speak the language in question, you should use it in outreach, as these prospects react better to their native languages.

Use this filter to identify people open to new roles, consulting, or collaboration.

💡: Recruiters can easily filter their lists and find Open to Work professionals, which makes hiring faster and easier.

Service categories filter

This filter finds freelancers and consultants that offer specific services.

💡: This comes in handy for recruiters if they’re outsourcing specific work. If you sell tools to marketing agencies, coaches, legal firms, consultants, etc., you can use this filter to target businesses that offer those exact services.

Keywords filter

Finally, for highly targeted results, use the keywords filter to find specific words within profiles, headlines, or job descriptions.

💡: We’ve used Boolean search within keyword searches (e.g., “AI AND Automation NOT Internship”) to refine search results further.

#2 LinkedIn Advanced Companies search

If you’re looking for high-potential businesses, you can filter them by industry, hiring trends, and growth metrics in the Companies search on LinkedIn. Use it to target companies that are:

• Expanding
• Hiring
• Investing in new solutions

For precision targeting, use 5 advanced filters. Click “All filters” to see more options for Companies search.

Company size filter

Are you looking to target startups, mid-size businesses, or enterprise companies? This filter is for you.

💡: Now that you’ve found the right companies by size, look into your ICP and use other filters to zero in on your perfect leads.

Job listings on LinkedIn filter

This filter signals growth, investment, or restructuring.

💡: Use this filter to find the types of roles they’re hiring for. If they’re expanding sales or marketing teams, they may need lead generation tools.

Locations filter

Filter desired businesses by geography for localized targeting options.

💡: If you want to locate business expansion in certain regions, we recommend you combine the Locations filter with the Job listings & Company size filters to spot potential headcount growth. This is where you have an opportunity to sell your product.

Industry filter

This filter helps you filter leads from relevant industries.

💡: Before you begin your outreach, we recommend you research specific industry pain points and then use that to personalize your pitch.

Connections

This helpful filter shows you businesses where you have 1st or 2nd-degree connections.

💡: Our advice is to engage with your connections' content first before reaching out. This will make the connections warmer and more sincere.

#3 LinkedIn Advanced Job search

Attention recruiters, sales teams, and job seekers! Job search is here to help with sourcing top talent and targeting hiring companies for B2B outreach. You can use it to track:

• Hiring trends
• Company expansions
• Job demand

For precision targeting, use 17 advanced filters. Once again, click “All filters” to see more options.

Sort by & Date posted

First off, you can sort your search by Most recent and Most relevant. Also, you can set a timeframe for your search for additional precision.

Experience level

From entry-level to executive roles, this filter shows jobs based on necessary experience.

💡: Sales teams can spot companies hiring executive decision-makers, which usually signals high-ticket deals.

Company

This filter narrows job listings to specific companies. This is great for account-based hiring or sales targeting.

💡: If you pair this with the Actively Hiring filter, it will help you reach out to businesses that invest in team growth.

Job type

You can use this advanced filter to sort jobs by full-time, part-time, contract, internship, or temporary positions.

💡: Job seekers will appreciate this filter and can combine it with others to get better search results for their dream job. 

Remote

This filter shows only remote-friendly jobs, which makes it easier to find global job seekers and remote-first companies.

💡: What we noticed when testing these filter is that sales teams can use it to identify companies that expand internationally without physical offices. This signals a demand for cloud-based business solutions.

Location

Use it to filter job postings by city, state, or country. This is useful for geographic-based hiring and expansion tracking.

💡: If you’re looking for a job, you should consider targeting companies in fast-growing markets for better negotiating power.

Industry

This filters jobs by industry.

💡: If you're selling industry-specific software or services, you should filter your search by healthcare, finance, or tech industries. This will make your outreach highly relevant.

Job function

Sorts job postings by departments.

💡: If you're selling B2B software to, for example, marketers or sales teams, use this filter to search for companies that are hiring for sales or marketing roles. In other words, hiring indicates that they either had a budget increase or they’re making a department change. From our experience such leads are more open to the conversation which gives you room to pitch your product, for example CRM, lead generation, or LinkedIn automation tools and showcase how it can benefit their department.

Title

This will show specific job titles, which can help sales prospecting.

💡: What we discovered after testing this filter is that sales teams can use it to track hiring patterns for decision-maker roles, for example if they are frequently searching for a c-level role or keep one job post up for months. This could signal a need for innovation - a new product or service.

Benefits

You can use it to filter jobs based on benefits. This includes health insurance, paid time off, remote work, or signing bonuses.

💡: If you're a job-seeker, you can make sure to have a perfect work-life balance by prioritizing job listings with specific benefits.

Commitments

If you’re looking for certain values in a hiring company, this is where you filter them.

💡: This filter is mostly useful for job seekers who prioritize specific values in their future careers. On the other hand, if your company offers a service from this list, for example seminars for the employees, you can use this filter to get a list of these companies that are investing in such service.

Additional Advanced filters for Job Search

Apart from the 11 advanced filters listed above, you can use 5 more toggle switch filters in Job search. You can decide if you want to turn them on or not by clicking the button next to it.

These toggle-switch filters are great for job seekers and  include:

• Easy apply
• Has verification
• Under 10 applicants
• In your network
• Fair Chance Employer

Other LinkedIn Advanced Search filters for lead discovery

LinkedIn advanced search is a powerful way to pinpoint potential clients, candidates, and business partners with precision. But, besides the big three, People, Companies, and Job Search, you can also use 7 alternative search methods on LinkedIn and their advanced filters. You can use them for:

• Content discovery
• Personalizing outreach messages
• Building highly targeted lists for ongoing prospecting
• Streamlining your recruitment strategy
• Boosting engagement from the first touchpoint

Let’s look at all of them one by one. 👇

Groups search

Using LinkedIn groups to find leads within engaged communities in your target industries. Using this filter is a great way to identify engaged prospects, build relationships, and position yourself as a trusted expert within a targeted niche audience.

Events search

Use the Events search to target & connect with event attendees of webinars, conferences, and networking events of your target audience/topic. This is a very useful and underrated way of connecting with engaged professionals, spotting warm leads, and joining real-time conversations that align with your sales or recruiting goals.

Services search

Services search is perfect for you if you want to find freelancers, consultants, and B2B service providers based on specific categories. It's ideal for businesses that want to outsource work or for sales teams to identify potential partners or clients offering complementary services within their ICP.

Here are the advanced filters that go with it:

1. Service categories - These include: Consulting, Marketing, Coaching & Mentoring, Operations, Writing, and an option to Add service if it’s not listed here.
2. Locations - By country, state, or region.
3. Connections - It includes 1st, 2nd, and 3rd-degree connection options for further filtering.
4. Profile language - It includes: English, Spanish, German, French & Portuguese.

Schools search

If you want to target professionals based on their educational background, you can use the Schools search to do so. This is a great option, as our testing suggests that using a mutual experience can build faster connections with prospects.

Posts search

If you want to identify trending industry topics for outreach or through leaders, you should definitely try the Posts search.

When filtering LinkedIn posts, these are the advanced filters you can use:

1. Sort by - Two options are Top match or Latest.
2. Date posted - Three options to choose from: Past 24 hours, Past week, and Past month.
3. Content type - Choose from: Videos, Images, Job posts, Live videos, Documents, and Collaborative articles.
4. From member - Lets you choose which member the post is from. You can Add a person’s name.
5. From company - This lets you choose which companies the post is from. You can Add a company.
6. Posted by - The options are: 1st connections, Me, People you follow.
7. Mentioning member - You can even choose which member the post mentions.
8. Mentioning company - You can choose the company that is mentioned in the posts you’re targeting.
9. Author industry - You can also choose the industry of the author who wrote the post, which can help with precision targeting as well.
10. Author company -  The same goes for the author's company as an added filtering method. 
11. Author keywords - This advanced filter lets you enter keywords that the post you are targeting should contain.

Products search

Products search can help you explore software and services listed on companies’ LinkedIn pages. It can be useful fo sales and strategic outreach, but also:

• competitive research
• discovering potential partners
• identifying solution providers that align with your industry or ICP

Advanced filters that go along with this search are:

1. Free version - Does the product offer a free plan.
2. Product category - These include: Online Course Platforms, Customer Relationship Management (CRM) Software, Human Resources Management Systems (HRMS), Payment Processing Software, Simulation Software, or you can Add a category that’s not listed.
3. Product company - You can filter your product search by company and find it more easily.

Courses search

Use the Courses search to find LinkedIn learning courses that relate to a skill, industry, or job role. With this search, you can:

• identify trending topics
• understand what skills your target audience is building
• align your recruiting or outreach strategy with what professionals are actively learning.

Additional filters include:

1. Levels - Beginner, Intermediate, Advanced
2. Time to complete 
3. Software
4. Subjects and Topics
5. Continuing Education Units

LinkedIn Advanced Search techniques for better targeting

Getting better results on LinkedIn isn’t just about using advanced search filters. It’s really about combining them with smart techniques that sharpen your focus. Using the right approach can save tremendous time and uncover higher-quality leads. But how do you do that? 

One of the most effective tactics is LinkedIn Boolean search.

Boolean Search for more accurate results

Boolean search is a powerful method for refining LinkedIn searches using logic-based commands like AND, OR, and NOT. These LinkedIn search operators help you include or exclude terms, making your search results more precise.

By mastering Boolean logic, you can dramatically improve search refinement, especially when you're looking for very specific profiles or qualifications. Use Boolean search as a recruiter or sales rep and aim to reach the right people faster.

AND operator

Use AND when you want to narrow things down and find profiles that mention both terms you’re searching for. For example, if you type marketing AND automation, you’ll only see results that include both words.

OR operator

OR is great when you want to broaden your search and include more possibilities. Say you’re looking for someone in copywriting OR content writing—you’ll get results that mention either one.

NOT operator

Need to filter something out? Use NOT to exclude keywords—like if you search for developer NOT Java, you’ll skip all the Java developers and see everyone else.

Parenthesis

Parentheses help you organize your search when using multiple terms. So if you type marketing AND (B2B OR SaaS), LinkedIn will know to look for marketing folks in either B2B or SaaS.

Quotes

Use quotes when you want an exact match—super helpful for specific titles. Searching "sales manager" in quotes shows only profiles with that exact phrase, not just people with “sales” and “manager” somewhere random in their bio.

Search LinkedIn with other tools more effectively

LinkedIn is a powerful search engine on its own, but sometimes we need a little extra, especially if you don’t have a Premium account or you bumped into search limits. Here’s where Google search operators come in.

This is when we use tools like site:, in-title:, and quotation marks to search LinkedIn freely and even find hidden profiles and super-target your results. ✨

Use the site operator

Want to search only on LinkedIn through Google? No problem! Just use site:linkedin.com and add your keywords—like site:linkedin.com/in sales manager Germany. It’s a quick way to find public LinkedIn profiles without digging through the platform manually.

Use the in-title operator

The in-title: operator tells Google to look for your keyword in the page title (which usually includes someone’s name and job title). So if you type site:linkedin.com/in intitle:"data analyst", you’ll get people who actually have “data analyst” in their headline—not just mentioned somewhere in their profile.

Use quotation marks

Use quotation marks when you want Google to search for an exact phrase. For example, "UX designer" site:linkedin.com/in will show you only profiles with that exact job title, not random results with just “UX” or “designer” floating around separately.

Automation tools in LinkedIn lead sourcing

Let’s be honest; searching and clicking on LinkedIn - not so bad. But writing individual messages and sending them manually takes forever. That’s where LinkedIn automation tools come in to save hours (and your sanity). If you’re building lead lists, running outreach, or tracking replies, automation is here to help scale your efforts without losing your personal touch.

With LinkedIn advanced search filters, you don’t need scraping tools to get to your leads. You can precision-target your search and get to your audience faster. And then? Well, all you need to do is copy the search URL and go to your automation tool.

But which one? 

Skylead

Introducing Skylead, a LinkedIn automation and cold email software that uses a multichannel approach and Smart sequences to help save time on manual outreach and book three times more meetings with prospects. Now, let’s go over the campaign building process in Skylead. Get ready!

1. Go to your Account in Skylead, then in the Campaigns tab, click Create.

2. Then, on the campaign dashboard, select the LinkedIn search result campaign type, add the People search URL you’ve copied before, and click Next.

3. After clicking Next, you’ll land on the Campaign settings. This is where you adjust Email and LinkedIn preferences, along with Global settings.

In the Email settings, you pick which email accounts Skylead should use to send your outreach. You can add an infinite number of email accounts at no extra cost. If you choose multiple emails, Skylead rotates them to keep your domains safe - a nifty feature called Inbox rotation. You can also set your sending schedule and choose how you want tracking to work.

Under LinkedIn settings, you decide whether Skylead should grab publicly available info from your leads and whether it should automatically refresh your search results.

When the refresh option is turned on, here’s how it works. For search URLs, Skylead reruns the same search after a set time and adds any new leads it finds to your campaign.

And finally, in Global settings, you’ll set your targeting rules and choose when you want your campaign to start running.

4. Once you’re done setting up your campaign, hit Next, and you’ll land in the Smart Sequence builder. This is where the real magic happens—you can mix LinkedIn and email steps and add if/else conditions to maximize getting in touch with every possible lead. So if someone doesn’t reply on LinkedIn, no worries—Skylead follows up via email to keep the conversation going. It's all about hitting the right touch points at the right time.

After you’ve added your actions and conditions and built a sequence with those hyper-personalized messages that match your search findings, just hit Launch—and boom, your first Skylead campaign is live. From there, once your leads start replying, it’s your turn to jump in and take over the conversation.

How to overcome LinkedIn Advanced Search limits

Now, if you’ve ever been mid-search and suddenly hit a wall on LinkedIn, you’ve experienced a search limit. These limitations are not uncommon, and you’ll find them especially if you’re using a free account.

These restrictions impact:

• How many profiles you can view
• How detailed your searches will be
• How often you can use advanced filters in a month

If you know these limitations, you can plan your workflow smarter and avoid blocks. Here’s what each of them means:

1. Commercial use limit - This happens when you view too many profiles or run too many searches in a short period of time on a free LinkedIn account. Once you hit this limit, you won’t be able to use search until next month. Want to upgrade to Premium? Here’s some advice on how to get LinkedIn Premium free.
2. Search results limits - Free accounts can only see the first 100 profiles in search results, with 1000 searches a month. If your target is larger than this number, you’ll get to see only a small portion of it and miss out on good leads that might be further down the list. Premium accounts have unlimited people searches.
3. Boolean Search limits - LinkedIn basic allows using Boolean search, but it restricts complex search queries. Too many operators can, in fact, trigger errors.

LinkedIn’s Search restriction workarounds

Okay, now that we know our limitations, let’s show you the workarounds. There are a few smart ways to help you see more results. Here are your options:

1. Upgrade to a Premium account - If you’re working with high-volume outreach, our best advice is to upgrade to a Premium membership to unlock the full potential of LinkedIn advanced search filters.
2. Use Sales Navigator filters or LinkedIn Recruiter -  These premium tools unlock even more advanced filters, unlimited profile viewing, and saved searches to keep your lead gen or recruiting on point.
3. Maximize visibility within the limits - Have a solid search and outreach strategy, which means clear and focused search terms and a wise filter combination. Also, try to add value by stirring up engagement prior to outreach and stay active to show up higher in searches yourself..

FAQ

1. What are LinkedIn Premium Search filters?

If you have LinkedIn Premium, you can access all advanced filters in your regular search. Additionally, premium tools like Recruiter Lite and LinkedIn Sales Navigator also offer advanced filtering to search by seniority, company size, activity, and more, which is ideal for precise lead and candidate targeting.

2. Can I access LinkedIn Advanced Search filters without a Premium account?

Yes, LinkedIn's free search has limited filters, but you can use alternative search strategies like Boolean search or Google search operators as a workaround.

3. Can I do an Advanced Search on LinkedIn?

Yes. As long as you have a LinkedIn Premium subscription, follow a LinkedIn search guide, apply filters wisely, and use best practices like Boolean strings for more accuracy, and you’ll get more refined results.

4. Why use LinkedIn’s Advanced Search?

Because it boosts recruitment efficiency, enables targeted lead sourcing, and supports smarter sales prospecting by focusing only on high-fit profiles.

Ready for Faster Lead Gen?

We’re finally at the end of our LinkedIn Advanced filters journey, so now that we’ve covered each one and added use cases and advice from our insightful testing, only one question remains: Are you ready for faster lead generation with LinkedIn Advanced filters?

We now know that LinkedIn Advanced Search is a must for sales teams, marketers, and recruiters, but it could also be useful for job seekers. Add automated outreach and thoughtful lead management to that equation, and you get your desired result: faster lead generation and a more fail-proof outreach strategy.

By following our advice, you’ll get to experience these benefits:

1. Precision targeting - Use LinkedIn advanced filters to target the right people, companies, and jobs with extra accuracy. 
2. Smarter recruiting - You can build an effective recruitment strategy if you identify qualified candidates faster through experience, skills, and intent.
3. Personalized outreach - You can use search insights and content discovery to tailor messages, which will help boost engagement rates.
4. Free & premium tactics - Use the actionable insights from this guide for both LinkedIn free search users and LinkedIn premium users.

So, what are you waiting for? Search for those leads and start your smarter and faster lead gen today! And while you’re at it, register and try Skylead for 7 days, free of charge.

Nowadays, to get qualified prospects, you need a detailed plan and a few B2B prospecting tools. 

A detailed plan will make your lead generation smoother and increase your conversion rate. At the same time, B2B sales prospecting tools help you speed up lead discovery and lead management tasks that would otherwise take up much of your time.

The most widely known prospecting tool is, of course, LinkedIn, the #1 professional social media platform that encourages B2B interactions. Even though LinkedIn prospecting is the best way to find new prospects, a lot of manual work is still involved, such as finding their contact information. 

That said, there are other B2B prospecting tools that can help automate this process for you. And today, we’re bringing you no less than 18 of the best ones for you to analyze!

Disclaimer: Text and table updated on March 5th, 2025.

As a cherry on top, we’ll introduce you to 6 types of sales prospecting tools to help you decide which type(s) is the one you need.

Stick around till the end, as some of the options we’ve included are also free.

What is sales prospecting?

Sales prospecting is the process of identifying potential customers who might be interested in your product or service and then nurturing them into viable sales opportunities. At its core, prospecting is a proactive approach that consists of 3 main parts:

• Research
• Qualification
• Outreach (lead nurturing)

1. Research

This is the stage where you gather data on potential leads. It involves identifying companies and individuals within them that match your Ideal Customer Profile (ICP) and Buyer Persona.

During the research phase, you typically:

• Explore public records, social media, and business directories.
• Use B2B prospecting tools to collect information.
• Identify business decision makers within target organizations.

2. Qualification

Not every lead will be a good fit for your business, and that’s a fact. 

That’s why the qualification stage exists—to help you determine which ones have the potential to become paying customers.

Here, you:

• Evaluate their needs, budget, and decision-making process.
• Use criteria such as company size, industry, and past buying behavior.
• Prioritize leads based on how closely they match your ICP and their readiness to engage.

3. Outreach

After gathering and qualifying leads, it’s time to reach out and start building relationships.

For the cold outreach part, you can use LinkedIn, email, or combine both as part of the multichannel outreach strategy. You can also do it manually or on autopilot, courtesy of LinkedIn automation tools and cold email software.

But we’ll get to that in a bit.

What are B2B prospecting tools?

B2B prospecting tools are software designed to automate otherwise time-consuming prospecting activities, giving you more time to nurture qualified leads and close the deal. 

Speaking of specific prospecting activities, using these tools, you can:

• Build prospect lists
• Find their contact information
• Qualify prospects
• Schedule meetings
• Nurture them to conversion
• Manage deals

Some tools aim to cover multiple aspects of prospecting, whereas others specialize in specific parts of the process.

Thus, we divided the B2B prospecting tools into 6 different categories based on what they can help you do.

1. Social media prospecting tools

Social media prospecting tools, as their name suggests, are tools that help you find prospects on social media directly. In B2B, that’s typically LinkedIn and X. Most of these take the shape of Chrome extensions, which collect information as you browse these platforms. 

However, they aren’t the safest to use on LinkedIn. As you may know, LinkedIn is against using automation tools. And seeing as Chrome extensions inject code into the platform, they can easily detect when someone is using them. Thus, if you don’t want to get your LinkedIn account restricted, you may be better off using software that’s cloud-based and doesn’t inject code into LinkedIn.

2. Data scrapers

Similarly to social media B2B prospecting tools, data scrapers are designed to automatically gather information, but across the web. These tools crawl websites, directories, and other public sources to extract useful data (e.g., emails, phone numbers, company details, etc) to help you build detailed prospect lists. They are also typically Chrome extensions.

3. Data enrichment tools

The first 2 tool types are meant to help you find the information. Data enrichment tools, on the other hand, verify the accuracy of that same data—especially emails. Why is verifying emails, in particular, important? Because sending messages to invalid addresses can lead to bounces, which risk your domain reputation and hurt your overall outreach efforts.

4. Outreach automation software

You've got the verified prospecting list, and it's time to finally start reaching out to the individuals on them. The thing is, these lists can be extensive, and doing it manually can take weeks, if not months. That's why you need outreach automation software.

These tools allow you to scale your outreach across multiple channels on autopilot and save hours weekly at the same time. Not to mention, they also help you monitor your results since most come with advanced analytics tracking. Some even come with built-in inboxes that keep all your messages—regardless of the channel—in one place, so you can keep the conversations going without going back and forth between the platforms.

5. Sales intelligence platforms

Sales intelligence platforms use predictive prospecting (a type of machine learning) to track buyer signals and deliver actionable insights.

As such, they:

• Monitor when prospects are actively researching or engaging with products.
• Use advanced algorithms to sift through large amounts of data.
• Identify and prioritize prospects showing clear intent.
• Provide detailed reports that reveal market trends, competitive activity, and behavioral patterns.

In other words, these platforms turn complex data into clear insights that empower you to close deals faster.

6. Customer relationship management (CRM) systems

CRMs are not B2B prospecting tools in a traditional sense, meaning they don't help you find or contact your leads. But we did say that the sales prospecting phases cover 3 parts: research, qualification, and outreach. Well, the best CRM software for sales ties all these together. They centralize all your prospect and customer data to make sure every conversation, follow-up, and deal is tracked in one easy-to-access place. You can also connect them to your other prospecting tools to manage your pipeline efficiently and never let a lead slip through the cracks.

Benefits of using B2B prospecting tools

Ok, so you know what sales prospecting tools are. But why use them?

Because, with them, you can expect:

• Improved efficiency & results - They cut out manual tasks and speed up research so you can close 3 times the deals.
• Higher-quality prospects - They help qualify leads, making sure you’re targeting only the best matches for your business.
• A larger pool of prospects - With access to large databases and real-time insights, they help you uncover individuals that you might otherwise miss.

18 best B2B prospecting tools you need in 2025 [+free options included]

And that brings us to the best 18 B2B prospecting tools.

To clarify, all tools listed below are software as a service (SaaS), which means they are entirely delivered over the Internet and are accessible from anywhere on the planet. 

This makes them suitable for anyone interested in sales and marketing automation.

1. Skylead - Best for B2B prospecting overall

Prospecting stage to use it for: Initial outreach and lead nurturing

That’s us! 🙂

But despite that, Skylead is truly one of the best prospecting and sales outreach tools on the market. 

It’s a LinkedIn automation and cold email software that helps you find your B2B leads’ data, maximize touchpoints with your leads, and, therefore, reach them faster. 

How?

Firstly, Skylead connects to LinkedIn Premium, Sales Navigator, and Recruiter accounts. This means individuals can search for prospects via these platforms and import them directly into a Skylead outreach campaign.

Of course, this doesn’t mean you need to search for prospects manually. Rather, you only need to give it the URL to one of the following:

• LinkedIn, Sales Navigator, or Recruiter search
• LinkedIn post
• Sales Navigator lead list
• Recruiter pipeline
• Recruiter talent pool

…and it will automatically extract the leads and pull them into a campaign.

Alternatively, you can import your sales leads via a CSV file or API.

Secondly, Skylead can find and double-verify your B2B leads’ emails without being connected to them, courtesy of a native email discovery & verification feature.

Once you’ve got the leads’ emails, you can use them to engage in unlimited email outreach. Namely, you can connect as many mailboxes as you want to the tool. Then, it will auto-rotate through them to help you send tens of thousands of emails a month at no extra cost.

But instead of using the email channel alone, why not combine it with LinkedIn? After all, with this multichannel outreach approach, you can maximize getting in touch with every lead. Luckily, you can do just that with our Smart sequences.

Smart sequences are a type of outreach sequences that combine LinkedIn and email actions with if/else conditions to form coherent outreach flows that unfold according to leads’ behavior.

The supported actions and conditions are as follows:

There’s no right or wrong way to build your Smart sequence; you can build it any way you like! But if you’re doing it for the first time, we advise you take a look at some of our proven-to-work Smart sequence templates for guaranteed results!

To further boost your outreach, we’ve got a native Image & GIF personalization feature. Using it, you can improve your response rate by 76% and more!

Pricing

Skylead has an All-in-one pricing plan of $100 per seat/month. In other words, you get all the features we offer, plus InboxFlare, at a single price.

Curious to see how it all works? Sign up for our 7-day free trial to test out all of Skylead’s features and then some!

2. LinkedIn Sales Navigator - Best for sales prospecting on LinkedIn

Prospecting stage to use it for: Research

LinkedIn Sales Navigator is a Premium subscription plan built for salespeople to discover and connect with the most qualified leads for their business. However, Sales Navigator is different than other LinkedIn Premium plans in that it has its own platform.

It’s considered one of the best B2B prospecting tools for sales and comes with features such as:

• Buyer intent
• Persona
• Save search
• Lead lists
• Sales Navigator alerts
• Smart links
• Lead insights
• Single-click account research

But if we were to pick its standout feature, it’d definitely be LinkedIn Sales Navigator filters. Namely, the platform comes with a total of 29 Lead filters and 15 Account filters, 27 of which are unique to the platform. These are perfect for handpicking high-quality prospects, getting company data, segmenting target accounts, and so on. 

Sales Navigator is powerful alone, but it’s best when used with a LinkedIn automation tool and cold email software such as Skylead. To clarify, you can import leads through a Sales Navigator search result or a Lead list. Once you do, you can create the outreach sequence with the highest number of touchpoints with your leads. 

Pricing

LinkedIn Sales Navigator has 3 pricing plans:

However, bear in mind that these prices don’t include VAT (value-added tax), meaning the exact price for you will depend on your geolocation.

Thus, to inquire more about the LinkedIn Sales Navigator cost, especially its Advanced Plus plan, it’s best to schedule a demo with LinkedIn’s team.

3. Clearout - Best for AI-powered B2B sales prospecting

Prospecting stage to use it for: Research

Clearout is an AI-based sales prospecting tool that simplifies lead generation with its email-finding, real-time email verification, and LinkedIn prospecting features. 

It enables users to extract pre-verified contact information from LinkedIn profiles, Sales Navigator, and its in-app search. 

With bulk prospecting, auto-scraping from LinkedIn, and detailed analytics, Clearout helps businesses save time, improve outreach, and connect with the right prospects effortlessly.

Beyond LinkedIn and in-app prospecting, Clearout helps businesses find accurate leads with pre-verified contacts, a confidence score, and a strict domain check. It also provides an advanced email verification service that performs 20+ validation checks to ensure 99% accuracy and increase email deliverability rates.

Unlike other tools, Clearout ensures that every prospect matches your ICP, increasing engagement and boosting conversion rates. Its built-in data enrichment feature keeps your database fresh by updating contact details in real time, thereby preventing outdated or inaccurate information from degrading CRM data quality.

Clearout also offers both individual and team accounts, making it ideal for enterprises looking to scale their sales prospecting efforts while maintaining data accuracy and efficiency.

Pricing

Clearout has 5 pricing plans for both email verification and email finding:

4. HubSpot - Best for prospecting and lead management

Prospecting stage to use it for: Qualification and outreach

Another tool that is widely used for prospecting and lead management is HubSpot. They offer a free CRM solution to help anyone track their prospect lists and outreach stages. 

This free CRM helps you take complete control of your sales process, starting with creating your prospect lists. Once you import new prospects, Hubspot’s enrichment feature will give you essential company insights. 

Pricing

On top of the above free option, Hubspot also has a paid version within its Sales Hub product, a.k.a. all-in-one sales software.

They offer 2 plans:

While they differ in features slightly, the following are some of the main ones:

• Email sequences and email campaigns;
• ABM tools & tools to automate lead generation; 
• Workflow integration with other apps;
• Target accounts dashboard;
• Website visitor identification to send personalized emails or live chat replies;
• Sales forecasting based on data from contact databases.

5. ZoomInfo - Best for gathering extensive company and contact data insights

Prospecting stage to use it for: Research

ZoomInfo is a B2B database and a Chrome extension used by salespeople, marketing, and talent acquisition professionals. Accordingly, it has 3 pricing plans:

• Sales - offers sales teams company data, such as insights, buying intent signals, and accurate emails and employees’ phone numbers.
• Marketing gives contact information, advanced company insights, and digital marketing solutions for display advertising. What’s more, marketers gain access to plugins, website chat, and forms management for lead generation. 
• Lastly, Talent provides recruiters with advanced candidate search with accurate contact information, candidate alerts, and different engagement apps and integrations.

Keep in mind that it's not entirely necessary to buy contact data from companies such as ZoomInfo, though.

Instead, you can use Skylead's "Email finder & verifier" feature as part of your outreach workflow. This way, you can gather all B2B contact data such as company name, business email & domain.

Pricing

To get pricing for each plan, you must leave your contact information and jump on a call with their sales representative. 

In addition, the word on the street is that ZoomInfo makes contracts with companies, not single users, which implies the pricing is high. So, if a minimum of 3 seats per contract is not for you, you should consider using other solutions.

6. ContactOut - Best B2B prospecting tool for quick LinkedIn contact extraction on a free plan

Prospecting stage to use it for: Research

Inspired by ZoomInfo, ContactOut is a subscription-based Chrome extension database for LinkedIn prospecting suitable for occasional searches.

Namely, it has a free plan that allows you to search up to 5 emails and 5 phone numbers and works for basic LinkedIn profiles only. 

ContactOut’s free plan can also be an excellent way to test the database before committing to a paid pricing plan. 

Pricing

Speaking of pricing, ContactOut has 3 paid plans, billed monthly:

• Email plan costs $49 per user a month. It offers unlimited email searches and up to 300 contact exports. In addition, it gives you access to their email campaign features, which lets you use the platform for outreach as well.
• Email + Phone plan goes for $99 per user a month. This plan offers unlimited email and phone searches. In addition, with this plan, you can verify your prospects’ emails and use its AI email writer for email campaigns.
• Lastly, a customized plan, Team/API provides you with API access, allows for team collaboration, and connects with Recruiter Pro accounts. However, you need to contact their sales reps to get a quote on this one. 

7. Lusha - Best for getting accurate contact details from LinkedIn profiles

Prospecting stage to use it for: Research

Another solution similar to ZoomInfo is Lusha. This B2B prospecting tool helps you find prospects that belong to your ideal customer profile and respective decision-makers. 

Lush does this by accessing your LinkedIn account and using the Chrome extension to scrape your leads’ contact information, like company name or email. 

However, remember that Chrome extensions are not the safest since they inject code into this social media platform. In other words, LinkedIn can easily detect this code and get your account restricted.

Pricing

Lusha has 4 pricing plans, with the following main features:

• Free - 70 credits to enrich contacts and get phone numbers or email verifications. Surprisingly, with the free plan, you even get to automate your email outreach using their email sequencing feature.
• Pro - Starts from $19.90/mo and includes 3 seats and 200 shared credits. This plan also grants access to some of their more advanced features, including intent signals, intent filter, and job change alerts.
• Premium - Starts at $69.90/mo and includes 5 seats and 800 shared credits. The plan included everything in Pro,  but if you need additional credits, you can buy them at a 20% reduced rate compared to the former.
• Scale - Custom plan. It offers everything from the previous plans, plus contact enrichment in bulk, CSV enrichment, intent signals, Salesforce integration, and so on. However, Lusha requires you to schedule a call with their sales reps for pricing details.

8. SalesIntel - Best for its human-verified, reliable contact database

Prospecting stage to use it for: Qualification and research

Another database classified as a pretty good outbound sales prospecting tool is SalesIntel. They provide 95% accurate and human-verified account and contact data so you can search through and find your ICP or a decision-maker.

They have 90 million contacts and 22 million company records, including 17 million SaaS decision-makers. This is a nifty tool because you only need to insert the firmographic or demographic filters and let SalesIntel do its job. After you find your leads, you can import them to your outreach tool and create your LinkedIn, multichannel, or email sequences. 

Pricing

SalesIntel has one standard plan that offers:

• Unlimited emails and phone exports if you prefer cold calling; 
• Account and contact enrichments;
• Unlimited saved searches;
• Sales intelligence Account firmographic and technographic filters;
• Buyer intent signals;
• Integrations with popular CRM (HubSpot, Salesforce).

However, you’d need to contact their sales reps for a custom quote. 

9. Seamless AI - Best for real-time data verification

Prospecting stage to use it for: Qualification and research

Like SalesIntel, this outbound B2B prospecting tool is a simple database solution to find new leads. 

Sales professionals use Seamless AI to get real-time data verification, such as social media profiles and company insights, and use an email finder.

Salespeople can also use sales intelligence, aka buyer intent, to increase their prospecting efforts and determine their ICP’s needs. This way, they can write the right messaging and even follow-up emails after no response.

Lastly, Seamless AI offers data for social media advertising via lookalike audiences and retargeting to drive inbound B2B leads. 

Pricing

Seamless AI has 3 plans:

• Free - Up to 50 credits for email or phone number search and real-time search engine for 1 user.
• Pro - A pay-by-user plan that provides everything in Basic plus daily credit refresh, integrations, job changes, buyer intent data, live training webinars, priority support, and a dedicated success manager.
• Enterprise - Everything in Pro plus custom credits per user and phone support. 

They don’t reveal pricing details on their website. This means you need to reach out to their team for precise information.

10. Leadfeeder - Best for identifying website visitors and turning them into leads

Prospecting stage to use it for: Qualification and research

Leadfeeder is a prospecting software that helps ABM managers step up their lead generation game. To clarify, Leadfeeder has an IP enrichment API feature that can transform IP addresses into firmographic data in real time. 

In other words, once a lead visits your website, Leadfeeder can recognize the companies and filter out the ones that are not interested. 

In addition, it can filter visitors by country, industry, or pages they visited. You can then use the Leadfeeder Contacts feature to identify decision-makers from that company. Or you can personalize your chat to send particular messages depending on their behavior. 

Once you generate leads, you can integrate Leadfeeder with your CRM, such as Salesforce. This way, you can push the potential customers’ information along with the notification to your salespeople and help out their prospecting efforts.

Lastly, with Leadfeeder, you can monitor existing customers’ behavior. This way, if you see any anomaly, you can alert sales professionals, improve their sales process, and prevent potential churn.

Pricing

Leadfeeder has 2 pricing plans:

• Free - No time limit, data from the last 7 days only, up to 100 companies identification.
• Paid - Starting at $99 per month and is paid annually. It includes unlimited users, website visitor company identification, and other features listed above. 

11. Aeroleads - Best B2B prospecting tool for extracting contact information across the Web

Prospecting stage to use it for: Research

If you primarily run cold email outbound campaigns, then AeroLeads is for you. AeroLeads simplifies your sales process with the email verification feature that can find business and personal emails. In addition, this tool can even find phone numbers if you prefer cold calling. 

Only keep in mind that you’d need to use their Chrome extension to extract these emails from LinkedIn or Sales Navigator, Aeroleads search, and other websites. 

In addition, you can send your LinkedIn prospect to your CRM via a plugin, thus sending a notification to your sales team. 

Pricing

Aeroleads has 4 pricing plans:

• Take off - Goes for $49 a month per user. It gives you 2,000 monthly credits, which you can use to enrich emails. In addition, you get contact data such as company name, phone number, or title, integrations, and prospect discovery from LinkedIn, Crunchbase, etc.
• Climb - Costs $149 for 5 users per month. It offers everything in the previous plan, plus 8,000 monthly credits.
• Cruise - Costs $299 a month for an unlimited number of users and 20,000 credits.
• Enterprise - This is a custom plan, meaning it's tailored according to your requirements. You need to get in touch with Aeroleads’ team for a quote, though.

12. Rocketreach - Best for global contact and company database access

Prospecting stage to use it for: Research and outreach

This is one of the best sales databases, with 700M profiles and 60M companies that you can search by title, industry, and company details. 

In addition, with Rocketreach, you can find social media profiles and discover company connections from any platform. They also claim to have global email and phone coverage and an email finder with a 90-98% deliverability rate on found emails.

Rocketreach supports integrations with popular CRM and comes with a B2B intent data feature, which helps you find prospects who are actively exploring solutions like yours.

They’ve also added the sales engagement feature to their platform, which lets you create automated workflows to discover and engage with prospects.

Pricing

Rocketreach offers Individual and Team plans.

Individual plans come in 3 and include:

13. Salesloft - Best B2B prospecting tool with integrated sales engagement features

Prospecting stage to use it for: Qualification and outreach

This is a sales engagement platform that you can use to:

• Track your prospecting process, 
• Discover what stage your leads are in,
• Find out the next steps you need to take
• Calculate the closed deal value and LTV.

In addition, Salesloft makes it easy for you to make calls, create automated email sequences with follow-ups, and schedule meetings through the platform. Not to mention, it will automatically sync all information with your CRM. 

Moreover, Salesloft can identify sales leads’ buyer engagement on your website and in your communication so you can act on situations fast. 

Lastly, you can create a library of email templates, and the tool will keep track of the number of emails sent, clicks, and replies. This way, you’ll know what follow-ups or cold email templates are performing best. 

Pricing

Salesloft has 2 pricing plans:

• Advanced
• Premier

Both offer the same feature, though with Premier, users also get automatic forecast roll-up, submission, and AI-driven next actions.

They don’t disclose the pricing for each of these, however. Thus, you need to schedule a call with their sales team to get the pricing for each.

14. Datanyze - Best for B2B prospecting with contextual insights

Prospecting stage to use it for: Research

The next tool that can help your B2B prospecting process is Datanyze. 

Essentially, it's a Chrome extension to help you gather the sales lead info from LinkedIn and other company websites. 

In addition, Datanyze provides ideas for icebreakers by what is happening in a prospect's world, curated from personal social media feeds, current weather, etc.

Pricing

Datanyze has 3 clear pricing plans:

15. Voila Norbert - Best for precise email discovery

Prospecting stage to use it for: Research

Voila Norbert is an extension-based email finder tool that, in addition, offers email verification and enrichment services. In other words, if you want to collect data beyond emails, Voila Norbert can find the prospect’s location, job title, and social media profiles. All you need to start is a prospect’s name and company URL. 

With a 98% success rate and ease of use, Voila Norbert can find any email provider, including Gmail. And this is why it ranks among the best sales B2B prospecting tools for lead generation. 

Pricing

Voila Norbert has 4 basic pricing plans. Every plan includes 50 bulk workers and API usage, and:

• Valet ($49 per month) offers 1,000 leads per month;
• Butler ($99 per month) provides 5,000 leads per month;
• With Advisor ($249 per month), you get up to 15,000 leads per month;
• Counselor costs $499, and it offers 50K leads a month.

However, verification and enrichment services are charged separately: 

• One verified email costs $0.003, 
• and email enrichment costs $0.04 per email. 

16. Hunter - Best B2B prospecting tool with a free plan overall

Prospecting stage to use it for: Research and outreach

Another software on our best sales B2B prospecting tools list is Hunter. This is a Chrome extension tool that can find emails by company or name and verify them. It can also perform a domain search to find out who to contact within the company. 

Hunter also has a solution for email outreach called Hunter Campaigns that you can use to automate cold email campaigns and follow-ups from your Gmail and Outlook accounts. Nonetheless, they are still mostly used for email discovery.

Lastly, you can integrate Hunter with any other tool and, for example, push your high-quality leads to your CRM.

Pricing

Hunter has 4 pricing plans:

17. Evaboot - Best for scraping Sales Navigator

Prospecting stage to use it for: Research

Evaboot is a Sales Navigator scraper. To clarify, it is a Chrome extension-based tool that finds emails using Sales Navigator and adds additional data such as name, company size, and job title. Then, you can later export data via CSV and use it elsewhere. 

It can automatically clean emojis or symbols from names, job titles, and company names. Moreover, it can detect leads that do not fit your Buyer Persona and remove them automatically.

Pricing

Evaboot has a single plan that starts from $9 and builds to $499 a month, depending on the number of credits you get.

Credits correspond to either 1 lead or account exported or 1 email found.

To put it in perspective, $9 will get you 100 credits, whereas $499 will get you 50,000. For more information on costs and credits, be sure to check their pricing page.

18. GetProspect - Best B2B prospecting tool with simple email sequencing

Prospecting stage to use it for: Research and outreach

Last but not least, we have GetProspect. This is a simple email-finder solution that scrapes the contacts from LinkedIn using the Chrome extension.

Moreover, they have a B2B contact database, which you can access, find leads via 15 filtering options, and get real-time data and email verifications. 

They also have a cold email software built in, which you can use with your Gmail or Microsoft account. However, you can only use it to build simple email sequences with follow-ups.

Pricing

GetProspect has 3 pricing plans:

Frequently asked questions

How do you prospect in B2B?

B2B prospecting involves identifying potential customers and nurturing them into qualified leads. It requires researching companies and decision-makers, qualifying prospects based on fit, and engaging them through personalized outreach to build a strong sales pipeline.

What is a sales prospecting tool?

A sales prospecting tool is software that automates lead discovery and management. It compiles prospect lists, retrieves and verifies contact details, qualifies leads, and often integrates with CRMs, helping sales teams focus on closing deals.

What is the best tool for prospecting?

The best prospecting tool is one that meets your business needs. It should streamline lead research, verification, and outreach while integrating with your existing systems. Evaluate options based on functionality, usability, and scalability to optimize your prospecting process.

How do these tools ensure data privacy and comply with regulations like GDPR?

B2B prospecting tools prioritize data privacy and compliance with regulations like GDPR by implementing secure data-handling practices and providing features for consent management.

What integration capabilities do these tools have with existing sales and marketing platforms?

These tools often feature robust integration capabilities with popular CRM and sales platforms, facilitating seamless data flow and activity tracking across sales ecosystems.

For businesses with global outreach, how do these tools handle and segment data across different regions and languages?

For global outreach, many B2B prospecting tools offer functionalities to segment and manage data by region and language, enabling businesses to tailor their strategies to diverse markets.

Choose your ideal B2B prospecting tool with ease!

Choosing the right B2B prospecting tools can be challenging. But not necessarily—as long as you start the research by defining what you need. 

If, for example, you need an email finder only, then use tools such as Voila Norbert or GetProspect. However, if you need an entire database, check SalesIntel or ContactOut.

But if you find yourself in a situation where you need all the above plus the multichannel solution to reach out to prospects at scale, then choose Skylead. Simple as that!

Speaking of Skylead, do you want to try it out for free? Then sign up for a 7-day free trial, and we’ll onboard you in no time. 😊 

LinkedIn automation tools are the future of sales, and let me tell you why.

LinkedIn is a professional social media platform with over 1 billion users in more than 200 countries. It is used for B2B lead generation because its conversion rate is 3x better than that of any other social media platform. Moreover, the audience on LinkedIn has 2x buying power.

So, no wonder many sales teams use LinkedIn prospecting as their basis for targeting. After all, without LinkedIn, many sales executives would have a hard time generating B2B leads. Even marketers around the world use LinkedIn for B2B marketing lead generation. Not to mention recruiters who began using it to find top talents for their companies.

But as LinkedIn lead generation became the standard, it also became clear that doing it manually was time-consuming and not sustainable in the long run. People needed a smarter, faster way to perform their operative tasks, such as LinkedIn outreach. Thus, LinkedIn automation tools were born.

We actually built Skylead - the ultimate LinkedIn automation and cold email software - to help these individuals save 11+ hours a week on manual work so they can focus on what matters. Nurturing leads and closing deals.

Of course, the market has grown since we launched, and now there are plenty more tools that promise to automate LinkedIn activities.

Interested in finding and using one yourself? Let us help you with that!

In this article, we cover the 18 most popular LinkedIn automation tools that we personally tested.

We’ll also introduce you to the types of LinkedIn automation tools available and explain how to choose the one for you.

What is LinkedIn automation?

LinkedIn automation is a technology that tools use to perform different LinkedIn activities you would usually do manually. In other words, this technology automates the tasks, meaning it performs them on your behalf. These activities include LinkedIn profile views, sending connection requests, follow-up messages, or LinkedIn InMails.

LinkedIn automation serves for LinkedIn lead generation purposes. For example, you can build your LinkedIn network, make new connections, and outreach them on autopilot, or automate sharing gated posts.

In outreach terms, LinkedIn automation essentially recognizes your lead source, such as a LinkedIn search URL. It analyzes LinkedIn pages, performs actions according to your settings, and interacts with the selected LinkedIn users. Moreover, some LinkedIn automation tools can also search for publicly available information on your leads’ LinkedIn profiles. 

The best LinkedIn automation tools can even send personalized messages and images according to individual leads' information, which is available on LinkedIn. Also, they even use messaging sequences to send follow-up LinkedIn messages if the lead doesn’t respond.

Lastly, some tools can send bulk messages to all leads at once. However, this is something you need to be cautious of when it comes to safety. Don’t worry, though. We will talk about how the best LinkedIn automation tools do it below.

What are LinkedIn automation tools & why should you use them?

LinkedIn automation tools are software that use automation technology to automate LinkedIn activities. They take over time-consuming tasks like sending connection requests and messages, allowing you to focus on more important things.  In addition, they test and analyze your performance and show you what you need to improve. 

There are many more benefits other than the ones we just mentioned, though. 

So, let's go over the 6 most important ones.

1. LinkedIn automation tools save you time

By streamlining the most time-consuming LinkedIn activities, these tools really do save you time. That said, they can save you 11+ hours of work per week, depending on which one you choose.

2. They provide detailed reports

You can perform manual outreach by yourself. However, keep in mind that you would need to dig into reporting yourself, as well. The thing is, it can take you hours to gather and analyze the metrics. On the other hand, LinkedIn automation tools do all this on your behalf.

3. They give you the option to A/B test—everything

Depending on which LinkedIn automation tool you choose, you will have the option to A/B test your:

• Connection request messages;
• Message sequences;
• Follow-up messages;
• InMails; 
• Subject lines.

Then, you can see which versions work best and use them in your future outreach campaigns.

4. These tools help you personalize your outreach

LinkedIn automation tools can also help you send personalized messages at scale. In other words, these tools use custom variables that allow you to reach out to your leads in a more natural way.

Some also allow you to use personalized images and GIFs, which can help you increase the response rate by 76%.

5. They let you run multiple campaigns at the same time

If you have different Ideal Customer Profiles or Buyer Personas, you can run multiple outreach campaigns at the same time. This way, you can be more productive, as you don’t have to wait to finish with one target audience to reach out to another.

6. LinkedIn automation tools allow you to focus on building relationships

With the most time-consuming tasks delegated to these tools, your focus can be directed elsewhere. 

In other words, you now have time to focus on more crucial tasks such as:

• Social selling;
• Building relationships;
• Nurturing leads;
• And closing more deals.

Types of LinkedIn automation tools

Not every LinkedIn automation software is built the same way.

Based on their infrastructure, there are a total of 4 types of LinkedIn automation tools:

• Cloud-based tools (e.g., Skylead);
• Chrome extensions (e.g., Dux-Soup);
• Desktop apps (e.g., LinkedHelper 2)
• Web browsers.

A cloud-based LinkedIn automation tool operates using a dedicated IP address, also known as a proxy hosted on the internet, which helps shield your activity. Unlike tools that store data on local servers or your computer, cloud-based tools store everything online.

This also means such software can run even when your PC is off. In addition, you can select an IP address from your home country or any other country. What’s more, only cloud-based software can have multiple accounts and integrated inboxes. 

Lastly, cloud-based LinkedIn automation platforms mimic human behavior. In other words, they click and view pages on LinkedIn as humans would. This makes them virtually undetectable. It also means you can outreach new leads and send new connection requests carefree.

Extensions, desktop apps, and web browsers, on the other hand, lack a dedicated IP address and the ability to mimic human behavior. This often leads to bulk messaging, which can be risky. They also don’t support managing multiple LinkedIn accounts, and your computer needs to stay on for campaigns to keep running.

You won’t always find all the details about how LinkedIn automation tools work, though. If or when that happens, it’s best to reach out to their customer support.

Should I use a LinkedIn automation Chrome extension? 

No. While LinkedIn automation tools based on Chrome extensions might be cheaper, they come with significant risks. These extensions are not safe as they inject code directly into LinkedIn, making it much easier for the platform to detect automation. If caught, you could get your LinkedIn account restricted permanently.

Web browsers and desktop apps are slightly safer than Chrome extensions since they don’t inject code into LinkedIn. However, they still lack the advanced features and security that cloud-based tools offer. Thus, if you’re looking for safety and functionality, cloud-based options are the way to go.

Why you should use a cloud-based LinkedIn automation tool

If you want to avoid LinkedIn restrictions and get the most out of your automation software, go for a cloud-based solution. Unlike extensions, they don’t inject code into LinkedIn, and you don’t need to keep your PC on for them to work. They also mimic human behavior, so LinkedIn can't detect them. 

Besides being the safest option, cloud-based tools have added perks like integrated inboxes and support for managing multiple accounts.

What should you look for in a LinkedIn automation tool?

When selecting a LinkedIn automation tool, it’s important to know which features will best support your outreach efforts.

So, here is what you need to consider when choosing the best LinkedIn automation tool for yourself.

1. Cloud-based infrastructure

As mentioned, other types of LinkedIn automation tools either inject the code into LinkedIn or do not offer additional perks, such as an integrated inbox. 

So, to: 

• Get the best out of these tools,
• Avoid getting detected or bulk messaging, 
• And get your money’s worth, 

You should consider using only a cloud-based solution.

2. Drip campaign functionality

Why use LinkedIn automation just for scraping publicly available information when you can do much more with it? 

That’s right - some LinkedIn automation tools only have the data scraping option and do not allow you to set up your outreach campaigns. 

So, when choosing such a tool, think about what you want to do with it first. If you wish to use it as more than just a data scraper, opt for tools with a drip campaign feature. 

Or, even better, choose tools that offer Smart sequences - an algorithm that follows your leads’ behavior and acts accordingly.

3. Hyper-personalized messaging

Think LinkedIn automation means losing the ability to send personalized messages? Think again. The best LinkedIn automation tools have gone above and beyond to make personalization easy and effective—and they’ve nailed it.

For example, if you wish to personalize the text of your follow-up messages or InMails, you can use native variables such as:

• First name;
• Last name;
• Occupation;
• Company;
• Etc.

Moreover, some tools even let you create custom variables, giving you even greater control over your messaging. This way, your outreach stays personal, even when it’s automated.

4. Automatic stop feature when prospects reply

Worried about tools continuing to send messages even after a prospect responds? Don’t be. The best LinkedIn automation tools automatically stop follow-ups as soon as a lead replies. This lets you jump into the conversation or move them into another campaign without any awkward overlaps. So, keep this feature in mind when choosing the right tool for your needs.

5. Image & GIF Personalization

You can hyper-personalize your Images and GIFs with some tools, as well. And it’s worth it—this kind of personalization has been shown to boost response rates by up to 76%.

In the upcoming list of the best LinkedIn automation tools, we’ll highlight which ones offer this feature. So, stay tuned!

6. Advanced reporting capabilities

LinkedIn automation tools analyze your target audience’s behavior and give you detailed reports in real-time. That said, you can use them to track metrics like response rates, profile views, and accepted connection requests.

Some tools, like Skylead, even let you label leads, making it easy to calculate conversion rates.

Either way, the idea is to make data-driven decisions quickly. Just be sure to choose a tool with the analytics features that best align with your needs.

7. Integrated inbox to communicate with prospects

If you’re already using multiple tools, you probably know how difficult it is to navigate between the platforms to communicate with clients. Therefore, one feature you really need to consider is an integrated inbox. 

For example, Skylead’s Smart Inbox centralizes all your messages, leads, and communication channels in one place. This means no more hopping between software. Everything you need is right at your fingertips.

8. Integration with other tools

If your workflow depends on a CRM, don’t worry—you don’t have to give it up when choosing a LinkedIn automation tool. Just look for software that supports CRM integration.

CRM integration is invaluable for keeping your data flow seamless. It allows automatic data transfers between your CRM and the LinkedIn automation tool, so you can avoid the hassle of downloading and re-uploading CSV files.

Some tools achieve this through Zapier webhooks, APIs, or both. Whichever route you take, remember that integration is a necessity for productivity, not a luxury. Therefore, prioritize tools that can connect to your existing setup.

9. Support for multiple channels

LinkedIn automation tools are great for lead generation. But let’s be honest. Sales teams do their best work when they take the multichannel outreach route. Relying solely on LinkedIn outreach just isn’t enough anymore, especially with the LinkedIn connection limit pushing teams to explore alternative ways to reach prospects.

So, to maximize getting in touch with leads, search for a tool that combines LinkedIn automation with email outreach.

Speaking of email outreach, if you want to reach even more leads and bypass the email-sending limits, why not look for a tool that lets you connect multiple mailboxes? For example, Skylead allows you to add unlimited email accounts to one campaign and send thousands of emails a month at no extra cost. In other words, it enables you to contact your leads more effectively and achieve your goals.

18 Best LinkedIn automation tools [+free options]

Now that you’ve got all the info you need to choose the right SaaS product, let’s dive into the list of the best and most popular LinkedIn automation tools.

We’ve personally tested each one and evaluated them based on the following criteria:

• Audience score
• Pros
• Cons
• Pricing

Let’s get into it!

1. Skylead

Audience score: ⭐4.8 / 5.0

Yes, that’s us. Hi! 🙂 

Skylead is your one-stop-shop LinkedIn automation tool and cold email software. It offers sales teams, marketers, agency founders, and recruiters a chance to streamline their multichannel outreach efforts. 

With this tool, you save 11+ hours of work per week. This way, you have a lot of time to focus on lead nurturing and closing 3x more deals.

Moreover, Skylead is a cloud-based solution. You know what that means - you get extra features and don’t have to keep your PC turned on for it to work. In addition, you can integrate it with your favorite CRM via webhooks using Zapier, or you can transfer leads’ data between the two via API.

Furthermore, it is completely safe to use since it mimics human-like behavior. What’s more, it executes each action a different number of times every day to keep your account safe and healthy.

Lastly, Skylead’s reporting system and A/B testing will help you analyze your campaign metrics. Thus, you can clearly see what works best for your target audience and make data-driven decisions. 

That said, let’s get into the main features.

Smart sequences 

Skylead was the first tool on the market that started using Smart sequences—a groundbreaking algorithm that executes steps in the order you set, depending on your leads’ behavior. To clarify, a Smart sequence is a combination of different activities you can perform on LinkedIn and/or by email. 

What makes the Smart sequences smart is the if/else condition. To paint a better picture, let’s create a smart outreach sequence together. 

Say we wanted to invite a person to connect. There are 2 scenarios here: they can either accept the invite or not. That is where the If/else condition comes in handy.

If the person accepts the connection request, you can instruct Skylead to send a regular message, as shown in the example above. 

But if they don’t, you can send an InMail or even email if you’re open to taking the multichannel route.

In regular sequences, if the prospect doesn’t accept your connection request, the rest of the sequence stops. With Smart sequences, the flow continues, thanks to the conditions. 

Even if they don’t respond to these messages, you still have View and Follow steps to send them a subtle reminder. 

Lastly, you can have as many touchpoints in the Smart sequence as you’d like, and Skylead will do it all for you in real-time. Or, if you don’t wish to create a Smart sequence by yourself, you can use some of Skylead’s pre-tested Smart sequence templates.

With Smart sequences, you don’t have to spend countless hours reaching out to each lead manually. Skylead does it all for you, making your outreach 5x more effective than any other LinkedIn lead generation tool.

Unlimited email outreach

Having an email and LinkedIn outreach combo - a multichannel outreach tool in your LinkedIn sales strategy is a must in 2025. It creates a more engaging and well-rounded lead-generation experience for your prospects. More importantly, it shows them that you genuinely care about solving their pain points.

And when you factor in email outreach’s incredible ROI—$36 for every $1 spent—it becomes even clearer why this combination is so powerful.

What may surprise you is that Skylead is the only tool on this list that allows you to connect unlimited mailboxes. This means you can send thousands of emails a month without risking your domain’s reputation and without any extra costs.

But there’s more. Skylead’s integrated Smart Inbox ensures that whether your leads respond on LinkedIn, LinkedIn Sales Navigator, Recruiter, or email, you can manage all your conversations in one place.

Additionally, with clear icons, labels, and a user-friendly interface, you’ll always know where your prospects responded and their current status.

Email discovery & verification

When we said Skylead is a one-stop solution, we really meant it. 

Along with LinkedIn and email outreach, Skylead includes a built-in email discovery and verification feature. You can seamlessly add this step to your Smart sequence, and the tool will discover and double-verify your leads’ emails without interrupting your outreach flow.

In fact, ours is the only LinkedIn automation and cold email software that offers unlimited email discovery and verification. Most tools can only do one or the other. Others might collect publicly available emails, but only if the lead is already in your LinkedIn network. 

Infinite email warm-up

Ok, combining email with your LinkedIn outreach is all fun and games. But you can’t go into it unprepared.

To make sure your emails land where they are supposed to, your mailboxes must be properly warmed up.

Luckily, Skylead has partnered up with an email warm-up tool, InboxFlare, to make this a reality.

This tool allows you to warm up infinite email accounts to keep emails away from SPAM and, thus, protect your senders’ reputation. Completely free of charge, as long as you are a Skylead user.

What’s more, with InboxFlare, you get top-tier features like:

• AI-powered warm-up strategy perfectly suited to your domain
• Warm-up in 30+ languages to reach audiences across the globe
• Hyper-realistic warm-up with custom topics
• Domain health monitoring
• Deliverability testing

InboxFlare is compatible with all major email service providers (Gmail, Outlook, Zoho, etc.). But just in case it isn’t compatible with yours, you can add a mailbox using a custom SMTP.

Image & GIF hyper-personalization

Once you finally get through to that lead, you want to make an impact, don’t you? 

That’s when Skylead’s Image and GIF hyper-personalization comes into play! 

You can use it to offer products and services in a less conventional way, wish your clients happy holidays, schedule a casual meeting, and so much more! What’s more, by using it, you can increase your response rate by up to 76%, as we managed to do with this GIF!

Skylead does the heavy lifting by automatically pulling details like your lead’s profile picture, company logo, and other profile information. This means no more wasting time creating endless variations of the same image.

What’s more, Skylead is the only tool on the market that has a native, built-in image and GIF personalization. Other tools may ask you to pay extra for it, but not us!

Pricing

All of Skylead’s native features + access to InboxFlare come with a monthly subscription of only $100 per seat.

This makes it the most cost-effective of all LinkedIn automation tools.

But the features aren’t all you get. You also get videos, tutorials, sales hacks, support calls on how to perfectly target your leads, and a 1-on-1 onboarding with our customer success team to get you started!

2. LinkedIn Sales Navigator

Audience score: ⭐4.5 / 5.0

One tool that is familiar to all sales teams around the world is LinkedIn Sales Navigator. 

This LinkedIn Premium subscription plan is widely used for prospecting and social selling (as it has its own inbox).

Although primarily used by sales teams, including ours at Skylead, recruiters and marketers also use it to:

• Zero in on the leads,
• Gather information, 
• And perform outreach.

Pros

The main difference between Sales Navigator and LinkedIn Premium is in advanced LinkedIn Sales Navigator filters. 

You can choose among more than 50 Lead and Account filters, depending on whether you wish to find your ICP or Buyer Persona. 

Moreover, with LinkedIn Sales Navigator, you: 

• Get 50 paid InMails;
• Can create different lead lists;
• Set alerts for the leads;
• Set your Sales Navigator account leads preferences;
• Use an in-built Persona advance filtering;
• Get Buyer Intent insights.

Cons

Even though Sales Navigator is perfect for prospecting, it is not ideal for outreach on autopilot. However, other LinkedIn automation tools, such as Skylead, can integrate with it. Thus, you can get the best of both worlds. 

Simply grab the search URL or a lead list URL and paste it into Skylead. And just like that, you will have imported your lead into a campaign!

Pricing

If you are wondering how much does LinkedIn Sales Navigator cost, know that it has 3 pricing plans:

3. PhantomBuster

Audience score: ⭐4.5 / 5.0

PhantomBuster is an extension-based solution for data extraction. 

It acts as a sales and marketing tool that automates the scraping of publicly available data from LinkedIn, Sales Navigator, and other social media platforms. 

Pros 

PhantomBuster is not a LinkedIn automation tool with the full package. However, it does come in handy, as we found, and saves you a lot of time when you wish to scrape particular leads from LinkedIn or anywhere else.

It is a nice addition to outreach tools, as it saves your automated scraped data in CSV and JSON formats. Therefore, you can download them and upload them elsewhere to create outreach campaigns. 

Moreover, it also includes an email enrichment feature, allowing you to find email addresses. However, we were saddened to find out it doesn’t offer email verification, which means you risk higher bounce rates that could harm your domain’s reputation.

Cons

Although PhantomBuster offers automation for some LinkedIn actions (sending LinkedIn connection requests or messages), it doesn’t have Smart sequences. In other words, you cannot create your advanced workflows. Lastly, it doesn’t offer email outreach automation, and it is an extension, so it is not the safest tool to use. 

Pricing

PhantomBuster offers 3 different pricing options. 

The difference between them is in the time software runs during a 1-month period and the number of automated actions it performs:

4. TexAu

Audience score: ⭐ 4.2 / 5.0

TexAu is a data scraping tool with a Chrome extension and a desktop app. 

This is a direct alternative to PhantomBuster, which can send LinkedIn connection requests and messages and engage with posts on autopilot.

Pros

TexAu can scrape data from almost anywhere, including Facebook and LinkedIn groups, Google and LinkedIn search results, LinkedIn profiles, YouTube, Quora, and Twitter. We found this really useful, as it gave us more sources to find leads.

Moreover, this software offers email enrichment, which we also found helpful. In other words, it can analyze LinkedIn accounts and find and verify business emails. 

Cons

People on review websites reported having difficulty setting up proxies. What’s more, there are frequent bugs and a lack of tutorials for beginners, as pointed out in this review that says:

‘’There are some UI and UX improvements to be made, and there is also a bit of a learning curve.’’

Lastly, TexAu doesn’t have Smart sequences and an integrated inbox like Skylead does.

Pricing

Like PhantomBuster, TexAu has 3 plans, with pricing depending on the time software executes the activities, email verification credits, and more. 

5. Dux-Soup

Audience score: ⭐ 4.1 / 5.0

Next in line, we have Dux-Soup. Originally a Chrome extension, it has since expanded to offer an additional cloud-based solution.

Pros

Dux-Soup is an easy-to-use LinkedIn automation tool that's a good fit for beginners or small teams. 

It allows you to create simple drip campaigns using the following steps:

• View 
• Follow
• Invites to connect
• LinkedIn message

It also supports both free and paid inMails, which we didn’t find to be the case with many other tools on the list, except for Skylead.

Moreover, it also integrates directly with some of the best CRM software for sales, Pipedrive and HubSpot. 

Finally, the cloud-based solution provides added flexibility and security, making it more reliable than the Chrome extension alone.

Cons

Dux-Soup lacks some advanced features like Image and GIF hyper-personalization, Smart sequences, and email automation. Additionally, the cloud-based option is only available on the highest-tier plan. This means lower-tier users are forced to rely on the Chrome extension, which isn’t the safest.

Pricing

Dux-Soup has Individual, Team, & Agency pricing plans available with multiple sub-plans:

6. LinkedHelper 2

Audience score: ⭐ 4.8 / 5.0

Unlike Dux-Soup, Linked Helper is a LinkedIn automation tool based on a desktop app. Unfortunately, this still means that it has no dedicated IP address and the possibility of running multiple accounts. In addition, your PC needs to be on for it to work in the background.

Pros 

LinkedHelper 2 offers the creation of a LinkedIn Recruiter-based campaign to help all recruiters out there manage potential candidates.

All processed contacts are stored in its internal CRM. Here, you can view the history of contacts through all your campaigns, search by tags, and add notes. LinkedHelper 2 also has an integrated inbox, which came in handy to us when we wanted to interact with leads manually.

Cons

LinkedHelper doesn’t have some other more advanced features that many other LinkedIn automation tools already have. 

These features include:

• Image and GIF hyper-personalization
• Smart sequences 
• A/B testing

Additionally, it does not have email automation.

Pricing

For as low as $15 per month, you will get some basic lead generation options. 

However, bear in mind that you’re limited to sending 20 connection requests and 20 messages a day under this Standard plan.

Nonetheless, if your requirements exceed this, LinkedHelper 2 also offers a Pro plan at $45 that lets you send unlimited connection requests.

7. Zopto

Audience score: ⭐ 4.3 / 5.0

This LinkedIn automation software is a cloud-based solution for social selling. 

Zopto is compatible with LinkedIn Sales Navigator, LinkedIn Premium, and Recruiter accounts. 

Pros

Firstly, Zopto offers an email enrichment feature. In other words, it can find business emails, like Skylead, PhantomBuster, and TexAu, and verify them. 

Additionally, Zopto includes LinkedIn post scheduling and A/B testing, along with an integrated inbox and CRM integration via Zapier or API. 

Moreover, the recently added Smart sequences let users create dynamic outreach flows triggered by lead behavior that mix LinkedIn and email actions. Zopto also provides basic automation on X in the form of automatic post likes.

Cons

While Zopto includes email enrichment, it limits how many leads you can enrich based on your pricing plan. Moreover, despite its Smart sequences, Zopto lacks advanced features like image and GIF hyper-personalization. Not to mention, its X automation is limited to post liking.

Pricing

Zopto comes with a total of 4 pricing plans:

8. MeetAlfred

Audience score: ⭐ 3.2 / 5.0

MeetAlfred is a cloud-based software with automated social media features. 

It focuses on social selling via your LinkedIn profile. In addition, it can schedule posts on Instagram, X, and LinkedIn.

Pros

This LinkedIn automation tool lets you create drip campaigns combining:

• Profile views
• Invites to connect
• Messages
• Free inMails
• Emails

Additionally, all processed contacts are stored in MeetAlfred’s internal CRM. This means you can easily access and manage all your 1st-degree connections information and filter the contacts by company, industry, type of LinkedIn account, X, and much more. 

MeetAlfred also offers integrated inbox and email automation.

Cons

MeetAlfred lacks Smart sequences, email discovery, and verification features. It also doesn’t include native GIF and image personalization. You can personalize visuals while using it, but only if you subscribe to a third-party tool, Hyperise, which they integrate with. Naturally, this will cost you extra.

Pricing

MeetAlfred offers 3 pricing plans: 

And if you decide to take a Hyperise subscription alongside MeetAlfred, plan for an additional $69 a month.

9. Dripify

Audience score: ⭐ 4.6 / 5.0

This cloud-based LinkedIn automation tool works with Premium, Sales Navigator, Recruiter Lite, and basic LinkedIn accounts. 

Pros

Dripify allows the creation of sales funnels on LinkedIn by automating some actions as a part of their sequence with conditions. These actions include viewing profiles, sending regular messages and connection requests, and skill endorsement. 

In addition, you can integrate other software, such as HubSpot, through Zapier. Lastly, it supports A/B testing and has a Recent activity feature on its reports page.

Cons

Dripify indeed offers Smart sequences. However, only Pro & Advanced users can use them. In addition, you don’t have the option to automate the paid InMail step.

Secondly, Dripify has no email automation feature. Thus, you can’t get to leads who aren’t active on LinkedIn.

Additionally, you cannot send more than 75 connection requests a day. And while there is activity control, you need to be an Advanced user to access it. 

Dripify also doesn’t offer Image & GIF hyper-personalization, nor can you create custom variables using it

Lastly, Dripify doesn’t have an email discovery and verification feature. So, if email is part of your outreach, you’d be better off with a Dripify alternative.

Pricing

Dripify has 3 different pricing plans:

10. Expandi

Audience score: ⭐ 4.3 / 5.0

Expandi is a cloud-based LinkedIn automation tool with support for both LinkedIn and email outreach. 

Pros

Expandi published its Smart sequence feature a year after Skylead did, making it the second tool on the market to do so. They offer additional actions such as skill endorsement and following companies, which we found useful (though, not essential).

Like Skylead, Zopto, and LinkedHelper 2, Expandi has the option of creating LinkedIn Recruiter-based campaigns. 

Lastly, Expandi can integrate with any other tool via Zapier webhooks. 

Cons

Expandi offers Image and GIF hyper-personalization, but like MeetAlfred, it outsources this feature to Hyperise. Thus, it will cost you extra. What's more, it’s worth noting that this Hyperise package is limited to 5 templates and 5,000 impressions, with each image view counting toward that limit.

In addition to the extra cost, Expandi lacks email discovery and verification. These features are essential for domain safety and verified multi-touch approach. Expandi can scrape publicly available email addresses from the leads’ LinkedIn profiles once connected to them. Unfortunately, these emails are almost always personal ones.

Lastly, many users on review websites report that this tool has become too buggy to use lately, with one user going as far as to say it’s:

‘’A whole lot of mess.’’

Thus, how about you opt for an Expandi alternative instead?

Pricing

Expandi has one pricing plan of $99 per month.

However, the Hyperise integration adds an additional $69 per month, bringing the total to $148 per month.

11. We-Connect.io

Audience score: ⭐ 4.6 / 5.0

We-Connect.io is a cloud-based LinkedIn automation tool, like Skylead, Dripify, Zopto, and Expandi. 

Pros

We-Connect.io has A/B testing, a convenient feature for those who are still researching their perfect outreach strategy or wish to test different outreach messaging.

In addition, the tool has a Smart sequences feature, which lets you combine different LinkedIn and email actions triggered by conditions.

Whether your prospects come from LinkedIn Premium or Sales Navigator, you’ll be able to see them, as We-Connect.io has an integrated inbox, too. 

Moreover, it has auto endorse and post-engagement features that we liked, as well as API and Zapier integration. 

Cons

Sadly, We-Connect.io doesn’t offer advanced features like Image & GIF personalization or email discovery and verification. Email automation, while there, isn’t available for users of their Starter plan. Finally, unlike Skylead, they don’t offer 1-on-1 onboarding sessions to every new user.

Pricing 

We-Connect.io has a total of 3 pricing plans available:

12. Octopus CRM

Audience score: ⭐ 4.5 / 5.0

This is another extension-based LinkedIn automation tool. 

As it is designed for LinkedIn automation only, Octopus CRM users can solely perform LinkedIn outreach once they connect their LinkedIn profiles.

Pros

One of the main features of Octopus CRM is that it allows you to send bulk messages to 1st-degree contacts. Moreover, the tool is capable of viewing your leads’ profiles, sending them invites to connect, and endorsing their skills.

In addition, its reporting page has very detailed analytics for the features it offers. The report page includes various activities, such as the number of connection requests sent or the current Social Selling Index. 

Lastly, Octopus CRM supports Zapier and HubSpot integration.

Cons

Firstly, as it is a browser extension, this LinkedIn automation bot is not the safest to use. Secondly, it doesn’t have Smart sequences, nor does it have an InMail message step.

Lastly, Octopus CRM supports all LinkedIn subscriptions. However, you need to pay the highest subscription plan if you use a Recruiter account. 

Pricing

Depending on the features available, Octopus CRM offers 4 pricing options:

13. Salesflow

Audience score: ⭐ 4.2 / 5.0

SalesFlow is a cloud-based solution with an integrated inbox and its own CRM. 

It is adequate for anyone who wants to leave the campaign running to professionals, even though the features available are modest.

Pros

In SalesFlow, you can send up to 2,000 LinkedIn messages and follow-ups. The tool also supports email automation, meaning you get to take advantage of full multichannel channel outreach.

In terms of campaign sources, you can set up automated campaigns in SalesFlor using either:

• Sales Navigator search
• Or LinkedIn search.

You can also personalize your messaging with variables, both pre-set and custom ones.

Cons

Unfortunately, SalesFlow doesn’t offer email discovery, verification, or Smart sequences features. Furthermore, it doesn’t have any image personalization capabilities, so you cannot go all personalized for your prospects. 

Lastly, it doesn’t support Recruiter campaigns, nor can it send paid inMails, like most LinkedIn automation tools we tested.

Pricing

SalesFlow has 3 pricing plans: 

14. LinkedFusion

Audience score: ⭐ 4.3 / 5.0

Another LinkedIn automation tool worth mentioning is LinkedFusion. 

It is a cloud-based solution with an integrated inbox that perfectly works with any LinkedIn account. 

Pros

With LinkedInFusion, you can personalize messages with a few variables like name, company, and location. It also supports campaign creation from the CSV file.

You can also connect it with any other app through Zapier. 

What’s more, it natively integrates with Google Sheets, plus it offers native integrations with most CRM software (e.g., HubSpot). 

Lastly, LinkedFusion team provides many LinkedIn tutorials that explain advanced growth hacks. 

Cons

LinkedFusion doesn’t have Smart sequences, and some users reported on Capterra that the existing sequences are not easy to set up.

Furthermore, even though it offers image personalization, it does so through Hyperise, so you need to pay extra per month. 

Lastly, its pricing plan limits how many connection requests you can send per day.  

Pricing

LinkedInFusion has 3 pricing plans in store. They depend on other features and the number of connection requests and messages you can send per day:

To personalize your images and GIFs using Hyperise, count on paying an additional $69 a month.

15. Lead Connect

Audience score: ⭐ 4.2 / 5.0

Lead Connect is an extension-based tool that supports LinkedIn Basic or Sales Navigator search campaigns. It also lets you create campaigns from CSV files.

Pros

Lead Connect has a pretty simple drip campaign with only a few steps available. On the other hand, it offers various sequence and message templates, which we liked. However, the number of templates depends on the pricing plan. 

Integration-wise, you can link Lead Connect with HubSpot. In addition, you can even get the email discovery feature thanks to the integration with other tools such as Hunter.io. However, you will need to pay extra for it.

Cons

Lead Connect doesn’t offer Smart sequence like Skylead or Expandi does. In addition, it doesn’t support Recruiter integration and needs Zapier to integrate with other CRM software. Lastly, you can’t use it to personalize images or GIFs of any kind.

Pricing

LeadConnect offers 4 subscription plans based on the number of templates, connection requests, and messages you can send per day:

16. Waalaxy

Audience score: ⭐ 4.5 / 5.0

LinkedIn automation tool, Waalaxy, is a cloud-based software. 

However, its free version uses a Chrome extension to perform automated tasks. This means it’s not the safest to use since it injects code into LinkedIn and acts like a bot. 

Pros

With support for LinkedIn and email, Waalaxy lets you reach prospects through their preferred communication channels.

That said, you can use it to create automated campaigns from:

• LinkedIn search URLs,
• Sales Navigator lead lists,
• And CSV files.

Furthermore, you can experiment with A/B testing using this software and use its AI assistant to craft messages.

Cons

As its free version is extension-based, Waalaxy is not the safest tool to use. In fact, many users on review websites have reported having their LinkedIn account banned once they started using this tool.

In addition, it doesn’t have image & GIF personalization, and it only has 3 text variables: company, first and last name. We found them limiting, to say the least.

They do offer Smart sequences, but the problem is you can’t build your own. Instead, you are limited to their sequence templates. Lastly, they don’t have native email discovery & verification features, and their integrated inbox costs extra.

Pricing

Waalaxy has 4 different pricing plans:

You also need to pay an additional $22 a month for the LinkedIn inbox.

17. Salesloop

Audience score: ⭐ 3.5 / 5.0

As a fairly new cloud-based solution on the market, Salesloop works with all LinkedIn Premium account types.  

Pros

Salesloop lets you create a simple 2-step drip campaign with no conditions from LinkedIn search results or Sales Navigator lead lists. In addition, you can create a campaign using a CSV file, where you can define custom variables.

Salesloop also allows you to download a CSV report, which we liked.

And if you are not automation savvy, they also offer a done-for-you deal. Just bear in mind that you need to pay a steep price for it.

Cons 

Salesloop doesn’t have Smart sequences. Furthermore, the drip campaign doesn’t support many LinkedIn activities. In fact, it supports invite-to-connect and follow-up message steps only. What’s more, the tool has no email automation and doesn’t integrate with any CRM. Lastly, the option to personalize images and GIFs isn’t there, either.

Pricing

Salesloop has 3 pricing plans with the monthly cost of:

18. IFTTT

Audience score: ⭐ 4.6 / 5.0

This tool is not your standard LinkedIn automation tool, as it’s not for lead generation. 

However, it is extension-based, and you can use it to automate your LinkedIn activities, such as publishing content, sharing a link, or an update. 

It was created mainly to automate activities on countless platforms, including WordPress, Twitter, Instagram, Facebook, Evernote, and others.

That said, it doesn’t automate LinkedIn messages. 

Pricing

The pricing of IFTTT is fairly simple. In fact, there are a total of 3 plans available:

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Frequently asked questions (FAQs)

We’ve noticed some questions regarding LinkedIn automation tools burning online with no answers. At least not the precise ones. So, let’s change that.

Is LinkedIn a lead generation tool?

LinkedIn is a social media platform used by professionals. Marketers, salespeople, and recruiters also use it to find and generate new leads via LinkedIn campaigns. It is not a lead generation tool, per se, but, rather, a place where you can generate leads using different LinkedIn automation and generation tools.

Can you automate lead generation on LinkedIn?

Yes. For example, you can find the leads’ data through LinkedIn prospecting. Then, use automation tools to scrape the contacts and create a sequence to reach out to them on autopilot. In other words, with LinkedIn automation tools, you can automate parts of LinkedIn lead generation activities.

How do you automate in LinkedIn?

By using LinkedIn automation tools, you can automate LinkedIn lead generation tasks. The activities you can automate range from data scraping to sending connection requests, follow-up messages, InMails, follows, and profile views. Simply log into your LinkedIn automation tool and select the activities you wish the algorithm to perform. 

What is an automation tool in LinkedIn?

The automation tool for LinkedIn is software used to perform different activities on LinkedIn that you usually do manually. In other words, these tools automate LinkedIn activities such as profile views, following other LinkedIn users, sending connection requests, regular LinkedIn messages, or InMails.

Is Linkedin automation illegal? 

No. LinkedIn automation isn’t illegal. However, since LinkedIn doesn’t like its users to use automation, it carefully analyzes accounts’ activities. If it registers unusual activity, LinkedIn can restrict your account. So, be careful about which LinkedIn automation tool you choose and inform yourself of what is considered a cause for restriction.   

Does LinkedIn allow automation tools?

No. LinkedIn doesn’t like its users to use automation. That is why they imposed limitations, such as the number of connection requests sent per week. They even analyze users’ behavior and can restrict your account if they notice anything suspicious. Thus, if you want to use LinkedIn automation, it’s better to choose a tool like Skylead that operates safely.

Is there a LinkedIn bot?

LinkedIn automation tools (also known as LinkedIn bots) are software that use bots to automate your activities on LinkedIn. Sales teams and recruiters around the world use LinkedIn automation tools to automate tasks such as sending connection requests, messages, and inMails to get in touch with the leads.

Ready to automate your LinkedIn outreach?

Now that you are familiar with the most popular LinkedIn automation tools, which one would you choose?

…Skylead, of course! 😉

Jokes aside, our advice is to go with the tool that gives you the most options you need for your business. And the more comfortable you get with automating your LinkedIn outreach, the more creative you’ll become in generating leads and setting yourself apart from the competition.

Not sure which features to prioritize in LinkedIn automation tools? Here’s a list of 7 must-have features for a reference:

Now, go and automate your LinkedIn outreach and reach those ambitious goals!

Let’s chat! Drop by and say hi to our customer support team, and let them help you sign up for Skylead’s 7-day free trial. We can’t wait to meet you!

Did you know that over 80% of B2B leads generated through social media come from LinkedIn? This is no surprise, seeing as LinkedIn is home to over 1 billion professionals from over 200 countries. Nonetheless, scaling LinkedIn lead generation is anything but easy. And as an agency or owner of a SaaS business with limited time to spare, you definitely can’t do it manually. You need a tool that you could theoretically build, but at what cost? Or, at the very least, additional employees who further raise operational expenses. So, what’s the solution? White label LinkedIn lead generation tools and services. 

These solutions allow you to scale your lead gen without the complexity of doing it yourself. You get expert-built solutions that are ready to deploy under your brand—saving you time, money, and the hassle of reinventing the wheel.

We’ve built Skylead from scratch to help generate leads on LinkedIn at mass. But realizing that not everyone can do it, we decided to also offer it as a white label solution that you can immediately rebrand as your own and resell to your clients.

Of course, there are additional tools and services that you can white label. We’ve done the legwork for you, research-wise, and are bringing you what we personally believe are the best 8 on the market.

But first, let’s get into the process of white labeling LinkedIn lead generation tools/services and the benefits of doing so in greater detail.

What is white label LinkedIn lead generation?

White label LinkedIn lead generation is a solution that allows agencies and businesses to offer LinkedIn lead generation tools and services under their own brand without having to develop or manage the technology themselves. 

You’re essentially leveraging a pre-built system or service created by an external provider. But to your clients, it looks like something your company created from scratch.

A white label provider handles the backend—building, maintaining, and sometimes even running the lead generation campaigns. In the meantime, you handle the client-facing side. 

So, yes, by opting for the white label route, you get a plug-and-play solution. One you can rebrand, resell, and customize to fit your business model perfectly.

White label solutions for LinkedIn lead generation typically fall into 2 categories:

• Tools: These are platforms that automate lead generation. They let you set up campaigns, analyze results, and manage multiple LinkedIn accounts and leads without the manual effort.
• Services: These are done-for-you solutions where a team manages the entire lead gen process on your behalf.

Benefits of white label LinkedIn lead generation tools and services

Many would tell you to never take shortcuts in life. 

But when it comes to white label solutions, we say go for it, and here's why:

1. You get to save time and resources

Building your own LinkedIn lead generation system takes time and resources. Lots of it. What’s more, you have no guarantee of ROI. White label solutions eliminate these worries. You get an out-of-the-box tool or service that’s ready to go and frees you up to focus on what matters. Growing your business.

2. You can expand your service offerings

Clients love convenience. And being able to offer LinkedIn lead gen as part of your services can for sure help you unlock a new revenue stream and win more business. Plus, the ability to rebrand the solution makes it seamless for your clients—they’ll see it as a natural extension of your expertise.

3. You get to scale without growing pains

Let’s face it: hiring and training a team to manage LinkedIn campaigns or develop software isn’t just costly—it’s risky. Luckily, white label solutions let you scale your offerings without operational headaches. After all, the infrastructure to do so is already there. 

Not to mention, using such a solution lets you skip the upfront investment and ongoing costs. You get a fully developed system designed to deliver results. For a fraction of what you’d spend building your own, at that.

4. White label lead gen solutions take the pressure off

If something goes wrong, in most cases, the third-party providers will be the ones solving the problem. Not only do they usually offer customer support services, even for the white label version, but they also fix actual bugs and malfunctions in the product itself. Your job is only to handle the clients, as we already mentioned.

5. They let you focus on your core business

If you’re planning on adding LinkedIn lead generation to your offerings, why spread yourself too thin trying to master it when you can focus on your strengths? Opt for a white label tool or a service to delegate the technical and operational complexities to experts.

6. You get the luxury of choice

Whatever the product or service you want to white label, there are plenty of options out there to choose from. Yours is only to do the thorough research and decide which one will suit your and your client’s needs best and, then, sell it well. Instead of wasting time creating a single product that, at the end of the day, might not even be as developed and successful as some of the ones on the market, just pick the one that has all the right features for you. 

8 Best white label LinkedIn lead generation solutions

Speaking of choosing the right LinkedIn lead generation solution to white label, we’ve drastically narrowed down your options.

That said, we took the time to research and analyze 8 best on the market and divided them into 2 categories:

1. Tools
2. Services

The criteria we used for the evaluation included:

• Client score
• Key features
• White label customization capabilities
• Availability and quality of customer support

So, without further ado, let’s move on to our top picks!

White label LinkedIn lead generation tools

1. Skylead

Client score: 🌟 4.8 / 5.0

If you’ve ever thought of incorporating outreach into your lead generation agency, or whether you are doing lead generation on LinkedIn or via email, we might have the perfect tool for you—Skylead.

Key features

Skylead is a LinkedIn automation and cold email software that provides you with everything you need in one place and with no 3rd party tools.

What does that mean? 

To begin with, Skylead does LinkedIn automation for lead sources from:

• LinkedIn, Sales Navigator, and Recruiter search, Sales Navigator lead lists, and Recruiter Pipeline URLs,
• An imported CSV file,
• Or it can target leads who reacted to a certain LinkedIn post ("Post-engagement campaign"). 

In other words, Skylead automates part of LinkedIn prospecting.

Furthermore, Skylead has an email discovery & verification feature that finds your leads’ business emails even without being connected on LinkedIn. This allows you to do a cold email campaign or use email outreach with LinkedIn outreach simultaneously.

The latter is possible through our Smart sequences. We were the first tool on the market to introduce this groundbreaking algorithm, which combines LinkedIn and email actions with if/else conditions. The result is coherent outreach flows that adjust according to your leads' behavior to reach them in the fastest way possible. In a personalized manner, at that, thanks to our image and GIF hyper-personalization feature.

What’s more, we don’t put a cap on how many emails you can add or send through Skylead. You can connect unlimited email accounts (mailboxes) to the tool. Skylead will auto-rotate between them to help you send tens of thousands of emails a month at no extra cost. 

And thanks to our partnership with one of the best email warm-up tools on the market, InboxFlare, you also get to warm up unlimited email accounts to keep your emails away from spam. Did we mention this is free for our users, as well?

And to further reinforce your lead generation process on LinkedIn (and email) we have a Smart inbox. Smart inbox is home to all your LinkedIn correspondences and emails. Here, you can nurture your leads to conversion, leave notes, and label them to track conversions and ROI. 

Moreover, Skylead supports 2-way integrations with CRMs and other tools through Zapier webhooks and API. This makes it simple to incorporate into your (and your clients) existing workflow.

And since the tool is cloud-based, you’re also covered in the safety department. Skylead assigns a dedicated IP address to each user, clicks and scrolls through LinkedIn as a human would, and randomizes delays between actions. These 3 safety features make it human-like and undetectable to LinkedIn.

What more could you ask for?

White label capabilities

As you can see, this is your ultimate one-stop-shop tool. But if you decide to white label Skylead for LinkedIn lead generation purposes, what's in it for you?

New revenue streams

Skylead’s white label option opens doors to diversify your services. Offer a branded lead generation tool to your clients and create a steady flow of extra revenue without needing to develop a solution yourself.

Retain clients and stay competitive

By adding a top-tier LinkedIn lead generation tool to your portfolio, you make sure your clients get what they need directly from you. This not only increases retention but also sets you apart from competitors in the market.

Flexible growth on your terms

With our low entry requirements, you can start small and scale as you grow. Invite unlimited co-workers to collaborate easily, charge your own prices, and increase your profit margins with reduced per-seat costs as your client base expands.

Brand customization

Your version of Skylead will be customized entirely to match your brand. You’ll get a platform in your colors, hosted on the subdomain of your choice, all set up within 7 days—no additional fees required. If you want, we can also remove certain features to make sure you and your clients get exactly what you’re looking for. Nothing more, nothing less.

Seamless client support

Skylead’s support team will assist your clients via in-app chat and WhatsApp under your brand. Meanwhile, the help center, also branded to your agency, will be available on your subdomain to maintain a cohesive client experience.

Easy management and insights

The agency dashboard allows you to oversee all accounts effortlessly. Assign roles, manage admins, and track activity, all from one place. Skylead’s GTM integration further enhances analytics, letting you monitor user behavior, track registrations, and measure ad performance to optimize your efforts for conversions.

Personal guidance

You’ll have a dedicated success manager available to support you every step of the way during onboarding and beyond through a dedicated Slack channel or via WhatsApp. Therefore, help is always just a Slack message or a call away.

Custom in-app banners and guides

Need a banner or a quick guide in your language to help your clients out? No problem! We can create it exactly the way you want and feature it directly on the platform without extra cost. It’s a simple way to streamline in-app communication and keep everyone on the same page.

Direct integration with other tools

Why send your clients bouncing between tabs? Let them open external tools directly within the platform with iFrame. No extra logins, no interruptions—just everything they need in one smooth, uninterrupted flow.

Advanced customization with API access

We offer over 70 API endpoints, thus giving you unparalleled flexibility. Access them to integrate external tools, automate additional processes, and tailor the platform to your clients’ specific needs for an even more personalized experience.

Pricing

Generally speaking, Skylead comes at a single price of $100 per seat.

However, our white label clients enjoy custom pricing solutions. This means the cost-per-seat is influenced by the number of active seats and client volume. Curious to learn more? Our sales team is just a call away - schedule yours today.

Should you white label Skylead?

We say, absolutely!

Skylead offers advanced features that make it the perfect tool for agencies looking to provide LinkedIn lead generation under their own brand.

Denis Goyal, a Co-Founder & COO of the lead generation agency in India, agrees with this, having said that:

‘’Through Skylead, our prospecting and outreach have become very strong, so now we are thinking of doing it as a service for some of the businesses.’’

Combine one-of-a-kind features with full branding capabilities, seamless client support under your name, and advanced analytics through GTM integration, and you have a tool that not only scales with you but also helps you stand out among competitors.

So, if you’re serious about expanding your agency’s offerings, retaining clients, and building a profitable revenue stream, white labeling Skylead is a no-brainer.

2. Zopto

Client score: 🌟 4.3 / 5.0

Zopto is a tool with a cloud-based infrastructure, making it a safer and more reliable solution for LinkedIn lead generation.

Key features

Zopto is compatible with all LinkedIn Premium plans, including Sales Navigator and Recruiter.

What makes it useful is that it doubles down not only as a LinkedIn automation tool but also as one of the best cold email software, like Skylead. This means you can use it for LinkedIn and email outreach simultaneously.

Similarly to Skylead, Zopto has Smart sequences feature that helps you build outreach sequences where LinkedIn and email steps are triggered based on conditions.

It’s capable of performing typical LinkedIn tasks on autopilot, including: 

• Viewing and following profiles
• Sending connection requests
• Sending messages and inMails

Nonetheless, you can also use it to automatically like your leads’ posts, give endorsements, and send greetings.

Zopto also includes Zhoo, an AI assistant powered by ChatGPT-4 that helps you generate LinkedIn messages and emails. It comes with a global inbox where you can reply to all of these, too.

White label capabilities

If you’re interested in white labeling Zopto, here’s what you’ll get:

• Custom branding - They’ll rebrand the platform with your logo and configure it on your domain shortly after signing up.
• Agency-level dashboard: You get instant access to a partner-level dashboard, where you can manage users, monitor campaigns, and oversee performance.
• Flexible pricing - Zopto offers a tiered pricing structure based on user volume, like Skylead, thus allowing you to maximize your margins as your client base grows.
• No lock-in contracts - You have the option to choose between monthly or quarterly plans if you’re not ready for long-term commitments.

And while Zopto takes care of hosting and maintenance, their support stops there. So, if any issues arise, it’s entirely up to you and your team to handle them.

Moreover, you don’t get the ability to tailor the platform features to meet specific client needs, like you do with Skylead.

Finally, Zopto doesn’t support custom in-app banners or guides. Thus, it is harder to streamline communication and guide your clients directly within the platform.

For pricing and additional information, be sure to check out their website.

Should you white label Zopto?

Zopto’s white label option comes with a relatively high setup fee of $997. This might not suit smaller agencies or businesses with tighter budgets.

If you have the resources to manage technical challenges and your client base justifies the cost, this can be a reliable white label LinkedIn lead generation tool.

Otherwise, it might be worth exploring alternatives that provide more support and/or lower entry costs.

3. MeetAlfred

Client score: 🌟 3.6 / 5.0

MeetAlfred is an automated LinkedIn lead generation software built for small businesses, salespeople, and agencies.

Key features

While primarily focused on LinkedIn, MeetAlfred also offers multichannel outreach capabilities. Namely, it supports email outreach and automatic post liking on X.

As for LinkedIn lead generation activities, the tool can automate:

• Profile views,
• Sending connection requests,
• Messages, 
• And free LinkedIn InMails.

One standout feature of MeetAlfred is its internal CRM, which simplifies lead management by keeping them organized in one place. 

Additionally, the tool includes an integrated inbox for managing LinkedIn messages, though this feature doesn’t extend to other communication channels.

To expand its functionality, MeetAlfred supports 3rd-party integrations via Zapier. Thus, it makes it easy to connect with other tools your users might already be using.

White label capabilities

MeetAlfred offers a white label LinkedIn lead generation option for teams with over 5 users under their Teams plan.

Here’s what you can expect from it:

• Instant activation - The white label feature can be activated by an admin directly within the tool with just a single click. The entire setup process takes less than 5 minutes. This makes it one of the fastest solutions for getting started. If needed, you can also deactivate it just as easily.
• Custom branding - You can rebrand the platform on your own by uploading your logo, selecting a custom color scheme, and linking it to your domain.
• Custom email address -  MeetAlfred allows you to set up a custom email address for system notifications. This means any automated emails sent by the system will appear as if they’re coming from your chosen address rather than the default "help@meetalfred.com."
• Priority support - Available for teams with over 10 users.

That said, MeetAlfred’s white label solution for LinkedIn lead generation comes with notable limitations. While the option for customization exists, you’ll need to handle the entire process yourself. Their team won’t guide you through setup or assist with linking a subdomain, leaving all the effort to your internal team.

Although their support team is available to assist you if issues arise, client communication is entirely your responsibility. This means if a client needs help, you must first contact MeetAlfred’s support, wait for a resolution, and then relay the information back to your client. This can lead to delays and dissatisfaction.

As for analytics, MeetAlfred does provide admin insights, but these are fairly basic compared to the advanced analytics offered by Skylead and Zopto.

For more details, pricing, and white label conditions, consult their website.

Should you white label MeetAlfred?

MeetAlfred can be a good option if you’re looking for an easy way to start offering a branded LinkedIn lead generation tool. Its quick setup, custom branding options, and integrated CRM make it user-friendly and accessible, especially for smaller agencies or teams just getting started.

However, it’s important to note that MeetAlfred lacks some advanced lead generation features, such as Smart sequences or the ability to hyper-personalize images and GIFs. These omissions could make the tool feel too basic for agencies or businesses with higher requirements.

4. Salesrobot

Client score: 🌟 4.6 / 5.0

Salesrobot is another tool with a white label option for lead generation on LinkedIn, suitable for all-size businesses.

Key features

The main difference between Salesrobot and other software we talked about is in its infrastructure. 

Namely, albeit cloud-based, it uses a Chrome extension to perform automated LinkedIn lead generation activities.

Speaking of activities, your users can authorize it to:

• Like their leads’ latest posts, 
• Leave comments, 
• Follow them, 
• Send connection requests, 
• And even endorse their skills.

Salesrobot doubles as an email automation tool, meaning it can send emails on behalf of your users, too.

It provides multiple ways to pull prospects into your campaigns, making it possible to target leads from:

• CSV files
• LinkedIn search URLs
• Sales Navigator search URLs
• LinkedIn groups
• LinkedIn events
• Post comments

Moreover, it can easily fit into your users' existing tech stacks thanks to direct integrations with popular CRMs and 2-way integrations via webhooks.

It also includes a mini CRM equipped with smart reply detection. This feature makes it possible to manage conversations, tag positive leads, and apply advanced filters.

White label capabilities

Should you decide to make Salesrobot your go-to white label LinkedIn lead generation tool, you will get:

• Custom branding & subdomain - Salesrobot creates your version of the platform in your colors and branding, hosted on the subdomain of your choice. 
• Branded email communication - You can configure a support email that uses your domain to make sure all system notifications and messages carry your brand's identity.
• Client support - Salesrobot’s team provides client support via in-app chat while acting under your brand. Additionally, their help center is available on your subdomain as a self-help resource for your clients.
• Agency-level control - The platform includes a dashboard where you can manage client accounts, assign roles and permissions, invite team members, appoint admins, and oversee all activity.

However, there are certain disadvantages to consider with Salesrobot's white label solution.

Namely, their feature flexibility is limited. This means you cannot ask to have certain features removed, as you can with Skylead.

Furthermore, their analytics lack depth. For instance, they don't integrate with Google Tag Manager (GTM). Therefore, they cannot provide detailed tracking or insight into user behavior.

But perhaps the biggest disadvantage is Salesrobot's infrastructure. Since it relies on a Chrome extension for LinkedIn automation, it's not the safest lead generation tool to white label.

Salesrobot offers dynamic pricing. This means how much you pay will depend on how many clients you have. Nonetheless, they don’t reveal the price of their white label lead gen solution. Thus, if you need more information regarding costs, get in touch with their sales team. 

Should you white label Salesrobot?

The more clients you have, the lower the cost per account. This makes Salesrobot a scalable option for growing agencies looking for a done-for-you LinkedIn lead generation solution.

But the catch is that Salesobot uses a Chrome extension to perform activities on LinkedIn. The platform discourages automation tools and has a system in place to detect extensions, seeing as they inject code into it. As a result, there's a real chance your clients will get their LinkedIn accounts restricted at one point or another. 

That said, you may want to explore alternative white label tools that rely on cloud-based infrastructure for LinkedIn automation.

5. Expandi

Client score: ⭐4.3 / 5.0

Expandi is another cloud-based LinkedIn automation and email outreach software, like Skylead, that helps small businesses, salespeople, and marketing teams scale their lead gen.

Key features

While primarily focused on LinkedIn, Expandi is a multichannel solution. That’s because it supports both LinkedIn and email outreach as part of its automation workflows.

As for LinkedIn lead generation activities, the tool can automate:

• Profile views
• Sending connection requests
• Follow-up messages
• LinkedIn InMails

Additionally, Expandi includes optional steps to enhance engagement, such as:

• Post-liking
• Skill endorsements

Much like Skylead, Expandi also has Smart sequences that determine which automated steps the tool will execute according to lead behavior.

Integration-wise, the tool integrates with other software via Zapier webhooks and API and can, thus, easily fit into your existing tool stack.

Moreover, Expandi’s cloud-based infrastructure further ensures user safety by mimicking human behavior and using a dedicated IP address. Thereby, it reduces the risk of LinkedIn account restrictions.

White label capabilities

Expandi offers a white label LinkedIn lead generation option under their Agency plan, designed for teams managing 20+ accounts. Here’s what you can expect from it:

• Custom branding and theme editing – Expandi allows you to customize the platform with your logo, colors, domain, menus, and even SMTP settings. Once set up, you can make further edits directly within the tool.
• Customizable dashboard – You’ll have access to a branded dashboard that lets you manage user activity, monitor campaigns, and oversee account performance in real time.
• Integrated payment systems – Expandi can integrate Stripe for payments to provide a seamless billing process for clients of white labels.
• Affiliate management – Expandi supports integrations with affiliate tracking tools like FirstPromoter, making it easy to manage and reward ambassadors or partners who are driving growth.
• Custom chatbox integration – You can embed third-party support tools like Intercom, Zendesk, or Crisp to handle client queries directly within the platform.
• Personalized roles and permissions – Assign specific roles and permissions to your team members and clients to limit what they can see/do.

However, there are certain limitations to consider with Expandi's white label solution.

For instance, while they allow for branding and integration customization, they don’t let you remove specific features from the platform. This could be a concern for agencies after advanced customization options.

Additionally, Expandi lacks support for creating in-app tutorials or onboarding banners. This means you'll need to rely on external methods for client education and onboarding.

Also, Expandi's white label solution requires a minimum of 20 accounts under their Agency plan. Thus, it might be unsuitable for companies just starting out.

Lastly, while Expandi provides the infrastructure and tools, they don’t offer direct client support under your brand. It’s up to your team to handle client inquiries, which may defeat the purpose of a fully done-for-you solution.

To learn more about their white label solution, along with pricing, reach out to their team for details.

Should you white label Expandi?

Expandi can be a good choice if you’re looking for a white label LinkedIn automation and email outreach solution that provides essential multichannel features. Its customizable dashboard, payment integrations, and affiliate management options make it a flexible tool for agencies managing 20+ accounts.

That said, Expandi isn’t exactly a one-stop shop tool for LinkedIn lead generation because it lacks certain features. Meanwhile, those it has aren’t as advanced—or native—as is the case with other tools on the list.

For instance, it doesn’t offer native Image and GIF personalization. Instead, this feature is outsourced through Hyperise. On top of that, Expandi can’t discover or verify leads’ emails. It only scrapes email addresses from LinkedIn profiles, and even then, only after you’ve connected with the lead.

Another potential drawback is the lack of client support. Agencies will need to handle this themselves, which could mean allocating extra resources to hire support staff—something smaller teams might find challenging.

Moreover, they don’t offer GTM integration, have few API endpoints, and have no iFrame.

With all of this said, it’s clear you may be better off white labeling one of Expandi alternatives.

White label LinkedIn lead generation services

1. Cleverly

Client score: 🌟 4.4 / 5.0

Cleverly is a B2B LinkedIn lead generation agency built for businesses that prefer a hands-off approach with a human touch.

Key features

Instead of relying on automation tools, Cleverly’s team of professionals manages the entire lead gen process.

At the core of Cleverly’s service is its ability to build highly targeted and qualified lists of ideal prospects on LinkedIn. Once the lists are ready, their team crafts and sends personalized cold outreach messages.

Cleverly also provides real-time notifications when leads reply, so clients can follow up promptly and close deals while interest is high. 

Beyond lead generation, their team helps optimize LinkedIn profiles. They also offer content writing services on LinkedIn to help clients establish thought leadership.

White label capabilities

White labeling Cleverly doesn't differ much from using their services for your personal purposes.

That said, their team handles the same for your clients as they would for you, including:

• Building the above-mentioned targeted lead lists
• Crafting and sending messages
• Sending notifications when leads reply

The only difference is that your clients think it's you who does it all.

To inquire about costs, visit their website or get in touch with their sales team.

Should you white label Cleverly?

Cleverly can be a great choice if you want to outsource lead generation completely while retaining the human touch. 

Just bear in mind that since Cleverly doesn’t provide a product or platform, you won’t have control over the process or the ability to offer a branded solution to your clients. 

Additionally, their manual approach may feel limited compared to software-based solutions that can generate leads at scale.

2. Brandvidual

Client score: 🌟 4.5 / 5.0

Brandvidual is a LinkedIn outreach agency aimed at businesses, consultants, corporate professionals, freelancers, and even job seekers looking to land rewarding careers. 

Key features

Similarly to Cleverly, their team does all the work manually. 

They are in charge of performing LinkedIn profile audits to develop targeted outreach strategies to maximize results.

From there, they craft highly personalized outreach campaigns meant to help generate leads, complete with custom messages.

White label capabilities

Brandvidual’s white label LinkedIn lead generation service closely mirrors their standard offerings. 

Their team handles LinkedIn profile audits, develops outreach strategies, and crafts personalized campaigns with custom messages—everything done for your clients as if it were you managing the process.

Unlike Cleverly, however, they can adapt their offerings to meet the demands of your clients or business. However, it’s important to note that this customization refers to their service offerings, not branding or platform personalization. Brandvidual operates as a fully managed service without additional branding options.

Bradividual doesn’t publicly disclose the price of its white label LinkedIn lead generation service. Therefore, to inquire about the pricing, you’d need to talk to their sales team.

Should you white label Brandvidual?

You can consider white labeling Brandvidual if you prefer managed services over automated lead generation. You also get some semblance of customization in terms of their offerings. 

This customization doesn’t extend to branding or platform personalization, though. This means your clients won’t see a branded product—they’ll just experience the service under your name.

3. Park Row Marketing

Client score: 🌟 4.3 / 5.0

Park Row Marketing is a UK-based agency specializing in sustainable, multichannel lead generation services, including that on LinkedIn.

Key features

Park Row Marketing team conducts non-automated LinkedIn campaigns. They do it by performing LinkedIn prospecting and then sending personalized messages to generate high-quality leads.

If not responsive on LinkedIn, their team reaches out to leads via email. They can also perform both outbound and inbound calls.

What’s great is that they can connect to any CRM to push verified lead data.

On top of LinkedIn lead generation, Park Row Marketing provides 100% human web chat services on client websites to capture leads and provide customer support around the clock.

White label capabilities

This is another lead generation service, meaning their offerings for individual users extend directly to white label clients.

What sets Park Row Marketing apart, though, is the detailed reports they provide, which include verifiable contact details for each prospect. Naturally, you can “customize” these reports with your branding before sharing them, so it looks like you’ve done all the hard work.

Seeing as no business has the same needs, Park Row Marketing doesn’t have set prices for their white label service. Each business gets a custom quote, which warrants a conversation with their team.

Should you white label Park Row Marketing?

Park Row Marketing could be a great option if you’re looking for a managed service that combines multiple channels all under one roof. Their detailed reports with verifiable contact details make it easy to provide clients with actionable leads. Plus, the ability to add your branding to those reports adds a professional touch.

Still, we can't ignore the fact that Park Row Marketing relies entirely on manual processes. Therefore, it may not be the best fit for those looking to scale rapidly. 

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Frequently asked questions (FAQs)

Should you choose a white label LinkedIn lead generation service or a product?

Choose a product if you want control over campaigns and can manage them in-house. Opt for a service if you prefer a hands-off approach where experts handle everything for you. The decision hinges on your resources, expertise, and whether you prioritize flexibility or convenience.

What are the risks or limitations of using white label solutions?

Risks include dependency on the provider for updates and support, limited customization, and potential compatibility issues with your processes. Additionally, ongoing fees may impact profitability. To mitigate these, choose a reliable provider and make sure their solution aligns with your business needs.

Are there any industry-specific recommendations for white label LinkedIn solutions?

Yes, certain white label LinkedIn lead generation solutions are better suited to specific industries based on their features and outreach capabilities. For example, industries like tech and SaaS often benefit from automation tools that can handle a high volume of messages because they target a broader audience. On the other hand, industries such as consulting or finance may find white label services more effective, as they provide a human touch.

Own the market with the perfect white label lead generation solution for LinkedIn

If you want to scale your business, grow your client base, and stay ahead of your competitors, white labeling just makes sense. It’s the easier, faster way to deliver results without burning through your time and budget.

We’ve shared some of the best white label LinkedIn lead generation tools and services out there, but now, the move is yours. Take a look, weigh your options, and pick what works best for you. Or, if you’d rather save yourself the hassle, you can jump straight to a tried-and-tested option: Skylead.

With Skylead, you’re not just getting another tool. You’re getting a reliable, customizable solution that’s ready to rebrand and start delivering value to your clients—from day one.

Curious? Schedule a demo with our team today and sign up for your 7-day free trial to see what the tool looks like!

We’ll walk you through everything and show you how Skylead can make LinkedIn lead generation simple, scalable, and totally stress-free.

For those who have just started researching LinkedIn automation tools, SaaS startup Expandi appeared on the market in 2019. They initially created software that focused solely on LinkedIn automation. 

After years of development, many small business sales teams and recruiters started using it for email outreach and LinkedIn lead generation. 

However, since the market has changed and other tools have progressed, one question posed itself. Is Expandi the best email and LinkedIn outreach tool? Or is there a better alternative on the market?

Let’s check that together. We will go over what Expandi offers, its disadvantages, the comparison with other solutions, and the pricing itself. 

Expandi or alternatives?

Expandi is a LinkedIn automation and email outreach tool. This means that it performs the outreach activities on both platforms on autopilot, so you don’t have to.  

It is a cloud-based solution with a dedicated IP address that shields your activity. In addition, your data is stored on the internet, not servers, like in some LinkedIn automation tools.

Unlike Chrome extensions (e.g., Dux-Soup) or desktop apps (e.g., LinkedHelper), a cloud-based solution like Expandi doesn’t require you to keep your PC turned on. Moreover, it doesn’t inject code into LinkedIn and mimics human behavior. These two parameters make this software a safer solution than extension-based tools. This way, you can send connection requests and perform LinkedIn outreach without worrying about getting your LinkedIn account restricted.

Many small businesses and startup teams use Expandi for LinkedIn prospecting and lead generation. These professionals include salespeople, recruiters, and even outbound marketing managers.

You can use Expandi with any LinkedIn account. To clarify, you can create campaigns based on Sales Navigator, Recruiter, or Premium and Basic LinkedIn search URLs. Moreover, you can create an outreach campaign with a CSV file.

Lastly, Expandi can integrate with any other tool via Zapier webhooks or API. 

Now that we’ve covered the basics, let’s get into the specific features.

Expandi features

Smart Sequences

Smart Sequence is an algorithm that streamlines LinkedIn activities you create in a workflow. That said, it performs each action you set for each lead from the target audience source on autopilot. 

Expandi introduced a Smart Sequence feature almost a year after Skylead did (another LinkedIn automation & cold email software). 

With Expandi, you can automate various activities: 

• Viewing another LinkedIn profile, 
• Sending LinkedIn connection requests, 
• Follow-up messages once connected, 
• Or LinkedIn InMails. 

Expandi also provides non-essential steps for lead generation, such as LinkedIn post liking, skill endorsement, and following companies.  

Email outreach

Expandi added email outreach to their features list so you can add multichannel steps as part of the Smart Sequence workflow. In other words, this feature allows you to expand your LinkedIn lead generation to another channel. By using email as your secondary channel, you can connect with less active leads on LinkedIn. 

What’s more, Expandi offers attractive metrics analysis and A/B testing, so you can test what messaging works best for you and optimize your campaign. You can also choose to use one of their message templates. 

Expandi disadvantages

Expandi lacks some outreach features. 

For example, while it does offer Image & GIF personalization, it actually relies on a third-party tool—Hyperise—to make it happen. 

But what does this mean for you?

Firstly, you need to pay extra each month if you want to use it. Plus, Hyperise has its own limitations based on usage. Namely, the basic $69 plan limits you to 5 templates and 5,000 impressions (counted each time someone sees the image). So, if you plan to personalize at scale, these limits could add up fast.

Secondly, Expandi doesn’t have an email discovery and verification feature. In other words, it can’t find or verify your leads’ business emails.

Sure, Expandi can scrape personal emails from LinkedIn profiles, but only if the person accepts your connection request first. So, if someone doesn’t respond on LinkedIn or ignores your request, you’re out of luck—no way to reach them by email either.

This setup can make it hard to run a true multichannel outreach strategy. Additionally, if you can’t verify emails, you risk high bounce rates that could hurt your domain reputation. To get around this, you’d need to invest in a separate email discovery tool, which would increase your subscription cost.

Another thing that Expandi can’t help you with is email warm-up. Surely, warm-up settings for LinkedIn outreach exist. But when it comes to improving email deliverability and SPAM prevention, Expandi isn’t your ideal solution.

Lastly, if you use Expandi yourself or read reviews, you will notice that most users reported that this tool has become buggy lately. In fact, too buggy to use. Not to mention, their customer support team is not the most responsive, nor are the issues solved promptly.

Pricing

Expandi offers one pricing plan of $99 for one seat a month and a white label LinkedIn lead generation solution. 

However, if you decide to use the Hyperise Image & GIF personalization feature at $69, you end up with a monthly receipt of $168 per 1 seat. 

And if you wish to include email discovery & verification, count at least an additional $50+ per month. 

Therefore, the total monthly pricing for 1 Expandi account with all the features is $218 minimum. 

That said, some Expandi alternatives possess the same, better, or similar features at different prices. 

So, let’s check them out.

6 best Explandi alternatives

Whether you’ve found out about Expandi recently or are unsatisfied with this tool and are looking for a change, here is the list of Expandi alternatives. 

Expandi alternative #1: Skylead

The first Expandi alternative is Skylead. 

Yes, that is us! 🙂 Hello! 

Skylead is your one-stop-shop tool that helps agencies, sales teams, recruiters, marketers, and others streamline their outreach efforts.

It is the best LinkedIn automation tool & cold email software with all the outreach features you could ever need. Hence, it is a perfectly rounded tool that helps you save 11+ hours a week on manual outreach tasks.

As opposed to Chrome extensions like Dux-Soup or desktop apps like LinkedHelper, Skylead is a cloud-based solution. In other words, each user gets a dedicated IP address that shields their activity. In addition, it mimics human behavior and performs a different number of actions in real time each day. These features make Skylead the safest software out there.

However, being a cloud-based software comes with additional perks. 

For example, Skylead offers a Smart inbox that gathers all messages in one place and an option to operate with multiple LinkedIn accounts and email accounts.

Like Expandi, you can use it with any LinkedIn account type, including all Sales Navigator and Recruiter subscription plans.

Thanks to these integrations, you can create campaigns that target audiences from:

• LinkedIn search results; 
• Sales Navigator search results;
• Recruiter search results;
• Event attendees;
• Recruiter Talent Pool or Pipeline URL;
• CSV file with native or custom variables to increase response rate;
• People who reacted to the specific LinkedIn post;
• Sales Navigator Lead Lists;

Moreover, Skylead supports integration with your CRM or any other tool via Zapier webhooks or API.

Lastly, with Skylead, you can scrape publicly available data on LinkedIn, such as email and phone numbers. Or, you can create an outreach campaign to reach your leads through LinkedIn, email, or both.

Now that we've covered the basics let's jump to more features that Skylead offers.

Skylead features

Smart Sequences

Skylead was the first tool on the market to launch Smart Sequences. And thus, it changed how the entire market performs its outreach. 

As previously mentioned, this groundbreaking algorithm executes steps in the order you set and according to your leads’ behavior. 

The if/else conditions make the Smart Sequences special. Thanks to them, Skylead executes steps, checks conditions, and monitors lead behavior according to them. Based on what a lead does (or doesn’t do), Skylead moves them through the workflow to the next relevant action.

You can create a sequence from any outreach action you imagine. These include sending emails, free and paid LinkedIn InMails, as well as connection requests. You can create custom conditions as well. 

Fear not, though. If you do not wish to create the sequence from scratch, you can always use one of our pre-tested Smart Sequence templates and its message templates. 

So, as you can see, Smart sequences help you make the most out of every touchpoint, resulting in outreach that feels timely and relevant.

Email outreach 

Multichannel outreach gives your LinkedIn prospects a well-rounded lead-generation experience. But, more importantly, it shows that you wish to help them resolve their problems.

That’s why, apart from LinkedIn, Skylead has an integrated email outreach feature that you can combine with LinkedIn outreach in one outreach sequence. 

In addition, Skylead offers various personalization variables to help you write your most converting messages and follow-up emails after no response. 

Now, as opposed to Expandi or any other tool from this list, Skylead allows you to connect unlimited email accounts at no additional cost. The tool auto-rotates between them while sending emails. As a result, it enables you to send tens of thousands of emails a month without damaging your domain.

Lastly, unlike Expandi, with Skylead, you can use email outreach to its full potential. 

And here’s how!

Email discovery & verification

Skylead recognized how mandatory email discovery & verification steps are in multichannel outreach. Thus, we decided to add both to our tool. 

Using our email discovery & verification feature, you can find and double-verify your leads’ business emails. As a result, you can:

• Maximize touchpoints with leads,
• Lower your bounce rate,
• Save your domain authority.

And guess what? Unlike Expandi, which can only scrape leads' public emails after you’ve connected, Skylead doesn’t require you to connect with leads to find and verify their emails.

What’s more, email discovery & verification functionality is native to our tool, meaning it’s integrated into the platform. You can add it as a step in a Smart Sequence, and Skylead will find and verify emails without breaking your outreach flow.

Lastly, Skylead is the only solution on the market that lets you use this feature with no limitations. You get unlimited email discovery & verification credits at no extra cost, making your outreach truly unstoppable.

Infinite email warm-up

Speaking of unlimited email outreach, we’ve got another surprise in store: Infinite email warm-up powered by InboxFlare.

InboxFlare is one of the best email warm-up tools exclusively available to their partners. And thanks to Skylead’s partnership with them, you gain infinite email warm-up capability at no extra cost.

This means you can warm up unlimited email accounts to keep your emails out of the SPAM folder—forever!

Don’t believe us? 

Just look at the value InboxFlare adds to Skylead!

• Custom warm-up strategy: InboxFlare’s AI creates a warm-up strategy specific to your domain’s needs, improving your sender reputation with minimal oversight. It’s compatible with all major email providers (Gmail, Outlook, Zoho, etc.) and custom SMTP, enabling you to warm up any account with ease.
• Hyper-authentic messaging: The tool lets you choose your own email topics. It then creates relevant and personalized warm-up emails to mimic real engagement and improve deliverability.
• Warm-up in 30+ languages: Reach global audiences easily with warm-up emails available in over 30 languages.
• Ongoing domain and health monitoring: InboxFlare checks blacklists, domain settings, and inbox configurations to keep your email health optimal. You can also run deliverability tests to see where your emails land and adjust as needed for peak performance.

So, with Skylead and InboxFlare working together, you’re set for safe, effective, and totally limitless outreach.

⚠️ Disclaimer: The infinite email warm-up feature operates under a Fair Use Policy, with a 100-email slot limit per team. For additional slots, please contact InboxFlare support.

Native image & GIF hyper-personalization

To maximize your response rate, Skylead introduced a native image & GIF hyper-personalization feature. Thanks to it, you can send LinkedIn InMails, messages, emails, or follow-ups in a more personalized and unique way to catch your prospects’ attention.

Skylead personalizes your chosen images and GIFs on autopilot by pulling the information from your and your leads’ LinkedIn profiles. These include:

• Profile pictures
• Company logos

Moreover, you can insert any text you like, complete with variables, to enrich the visuals further.

As you can see, you don’t have to worry about personalizing countless versions of the same image. Instead, Skylead will do it for you at scale!

To top it off, we’ve had incredible success using image & GIF personalization in our own outreach. We even managed to get a whopping 76% response rate! And so can you!

Report and analytics

Skylead offers 3 levels of detailed insights on the dedicated Report page:

• Graph metrics - perfect for visual representations of the ratio between the actions;
• Table view - best for spotting trends that happen during specific days;
• Sequence steps - if you wish to examine steps in detail, this interactive report is for you.

Therefore, you can analyze the metrics of every aspect of your campaigns. 

Additionally, with Skylead, you can A/B test your messaging, subject lines, or connection requests to see what works best and optimize your efforts. 

Pricing

Skylead is a complete one-stop-shop tool for your outreach, and it costs only $100 per 1 seat per month.

Unlike other LinkedIn automation and lead generation tools, such as Expandi or Zopto, Skylead doesn’t limit the features by the number of uses. All of our features are truly unlimited! 

Not to mention, Skylead has a very dedicated customer support team that is ready to help you any time. They even offer a 1-on-1 onboarding call to introduce you to the software and all it can do for you!

And if you’d like to make Skylead your own, you can, in a way. We offer a white-labeling solution, like Expandi, so you can offer additional services with the amazing tool and brand name, logo, and colors.

Expandi vs. Skylead

To recap, we’ve created a comparison table between Expandi and Skylead. Features are listed in order of importance to make it easier to decide between the two. 

Expandi alternative #2: Zopto

LinkedIn automation tool, Zopto, is another cloud-based multichannel solution and Expandi.io alternative. 

It is compatible with Sales Navigator, LinkedIn Premium, and Recruiter accounts. 

What distinguishes Zopto from Expandi is that, in addition to email automation, Zopto offers an email enrichment feature. This means it can find and verify business emails like Skylead. However, the downside is that Zopto limits how many leads you can enrich with the email, depending on the pricing plan. 

As opposed to other mutual features, like A/B testing, Zopto offers a LinkedIn post-scheduling feature. So, yes, you can create and schedule posts on LinkedIn using this software. 

Moreover, Zopto has recently added Smart Sequences to its list of features. This feature lets you set up dynamic outreach flows with a mix of LinkedIn and email actions, all triggered by different conditions. Besides the usual LinkedIn actions like:

• Profile views,
• Follows,
• And invites to connect

…you can also add steps like likes, endorsements, and even birthday or anniversary greetings to your sequences.

Zopto has also expanded its automation capabilities to another platform: X (formerly Twitter). Currently, though, it only automates post likes there.

Then there’s Zhoo, Zopto’s AI assistant. Zhoo sounds impressive, but it's really a ChatGPT-4 integration designed to help generate email and LinkedIn messages. So, if you’re already using ChatGPT for sales outreach, it may be a bit redundant.

Lastly, being a cloud-based solution, Zopto has a combined Inbox, as well as CRM and Hubspot integration through Zapier webhooks and API.

Pricing

Zopto’s pricing includes 4 plans. Each plan comes with an assigned customer success manager.

Expandi vs. Zopto

Having in mind all the other features mentioned above, here is a total comparison between Skylead, Expandi, and Zopto.

Expandi alternative #3: MeetAlfred

This is another SaaS startup that developed an outreach solution for small businesses, salespeople, and agencies. 

MeetAlfred primarily automates social media activities, including scheduling Instagram, Facebook, Twitter, and LinkedIn posts. 

But the catch is that multichannel support is only available to their Pro & Team subscribers. That said, Basic users can only automate emails and LinkedIn actions, like:

• Profile views
• Connection requests
• Messages
• Free inMails

MeetAlfred comes with an internal CRM, which allows you to access and manage your leads easily. Moreover, like Expandi and Skylead, it has an integrated inbox, albeit limited, since it only shows LinkedIn messages. 

Much like other tools on the list, MeetAlfred supports integrations via Zapier.

One major downside, though, is the lack of Smart Sequences, so you’re stuck with a simple drip campaign setup. Still, you can add more steps than you can in Zopto.

Furthermore, MeetAlfred doesn’t have an email discovery & verification nor an image & GIF personalization feature. However, they have a Hyperise integration, like Expand.io, that increases your monthly cost.

Pricing

MeetAlfred has 3 pricing plans: 

And if you want to add Hyperise’s image & GIF personalization feature, count on paying an extra $69 a month.

Expandi vs. MeetAlfred 

MeetAlfred tries hard to follow the number of features Expandi, Skylead, and Zopto introduced. However, they balance this lack in pricing.

Expandi alternative #4: LinkedFusion

Another great LinkedIn automation and email outreach software like Expandi is LinkedFusion. It is a cloud-based solution that offers an integrated inbox. 

With LinkedFusion, you can reach out to your target audience using any LinkedIn account or CSV file. While at it, you can use their pre-made message templates, which they claim to be tested and conversion-driven.

LinkedFusion connects with other apps via Zapier webhooks. Moreover, it natively integrates with HubSpot and Google Sheets, which is a nice bonus that Expandi doesn’t offer. 

Should you need any help, LinkedFusion also has a technical customer support team at your disposal 24/7.

Its major disadvantage is that it doesn’t have Smart Sequences functionality, so you cannot fully control your outreach. 

Lastly, this tool offers image personalization. However, you can only use it through Hyperise integration. 

Pricing

LinkedInFusion has 3 subscription plans. They all depend on the number of connection requests and messages you can send per day.

Expandi vs. LinkedFusion

One of the best things about Expandi and Skylead is the Smart Sequence function. 

However, if this is not something you’re interested in, look at other features found in LinkedFusion.

Expandi alternative #5: LinkedHelper 2

LinkedHelper 2 is another LinkedIn automation tool. 

However, unlike Expandi, it is a desktop app, meaning it doesn't have a dedicated IP address and the functionality to run multiple accounts. What’s more, your PC needs to be kept on for LinkedHelper to run. 

On the brighter side, LinkedHelper offers Recruiter-based campaigns, unlike LinkedFusion and MeetAlfred. Furthermore, you have your internal CRM to monitor the contacts' history and integrated inbox to keep track of messages.

Sadly, LinkedHelper doesn't have Image & GIF personalization in any form, so you cannot hyper-personalize your messaging. Neither does it have a multichannel outreach infrastructure.

Finally, the tool doesn't support post-engagement campaign type, Smart Sequences, or A/B testing.

Pricing

What it lacks in functionality, LinkedHelper 2 makes up for in pricing. 

However, they limit pricing plans based on the number of messages and connection requests you can send per day.

Expandi vs. LinkedHelper 2

Apart from the difference in basic functionality type (cloud-based and desktop app), here is the list of other differences between Skylead, Expandi, and LinkedHelper. 

Expandi alternative #6: Phantombuster

Last but not least, we have Phantombuster - an extension-based tool like Dux-Soup. 

Although it isn’t an automation tool like Expandi, it contributes to lead generation since its algorithm focuses on data extraction. In other words, Phantombuster automates data scraping from any social media platform, including LinkedIn. 

This tool is an excellent addition to your outreach, saving time scraping the data for your CSV-based campaigns. Moreover, Phantombuster has an email discovery feature but cannot verify them. 

Phantombuster offers some automated actions on LinkedIn. For example, it can send connection requests and messages on autopilot, as well as like your leads’ posts. 

However, it doesn’t have Smart Sequence functionality, nor is it safe to use as it injects the code into LinkedIn. Therefore, it works best as a social media scraper that you can combine with other LinkedIn automation tools like Expandi or Skylead. 

Lastly, Phantombuster offers Hubspot & Pipedrive CRM enrichment via integration through API key.

Pricing

PhantomBuster has 3 pricing plans depending on the number of automated actions and the time it runs during 1 month:

Expandi vs. Phantombuster

Feature-wise, Phantombuster may be different from other LinkedIn automation tools. 

However, you can consider it if you plan to create a CSV-based campaign using another tool.

How to cancel Expandi?

If you are unsatisfied with Expandi and want to try out other tools from our list, here is how to cancel your Expandi subscription.

First, log into your account and click the LinkedIn Settings button in the sidebar menu. Then, navigate to the Subscription plan section.

Next, click the Remove button. 

Expandi will ask you to state the reason why you wish to cancel. You cannot proceed unless you do. 

Once you cancel your subscription, you’ll immediately lose access to Expandi features. So, we advise you to do it at or near the end of your billing cycle.

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Frequently asked questions (FAQs)

What does expandi.io do?

Expandi.io is a LinkedIn automation and email outreach tool designed to help individuals connect with leads on autopilot. It lets users automate LinkedIn actions, like sending connection requests and follow-ups, as well as email outreach, all through a cloud-based platform. This way, Expandi handles the outreach while you focus on managing the leads it generates.

Is expandi.io safe?

Yes, Expandi.io is considered safer than some LinkedIn automation tools. Because it’s cloud-based, you don’t have to keep your computer on, and it doesn’t inject code into LinkedIn—2 factors that lower the risk of account restrictions. Expandi also uses dedicated IP addresses, which helps shield your activity and make it appear more natural to LinkedIn.

Is Expandi io free?

No, Expandi.io isn’t free. However, it does offer a 7-day free trial that lets you test out its functionalities.

How much does Expandi cost?

Expandi’s base cost is $99 per month for one user (or “seat”). If you want to add image and GIF personalization with Hyperise, it costs an extra $69 per month. Email discovery and verification can add at least $50 per month, possibly more. So, if you want all the features, you’re looking at a monthly minimum of around $218 per seat.

How do these alternative tools compare in terms of overall cost-efficiency, particularly for small businesses or individual entrepreneurs?

The overall cost-efficiency of alternative tools varies, with some offering more advanced features at a higher price point. For small businesses or solo entrepreneurs, choosing a tool that balances functionality with affordability is key to maximizing ROI.

What specific advantages do these alternatives offer over Expandi in terms of features like A/B testing, integration capabilities, and customer support responsiveness?

Compared to Expandi, these alternatives, such as Skylead, may offer unique features such as more robust A/B testing capabilities, seamless integrations with other tools, and superior customer support, providing a tailored approach to LinkedIn automation and cold emailing strategies.

How user-friendly are these alternatives for someone with minimal experience in LinkedIn automation or cold emailing strategies?

The user-friendliness of these alternatives ranges widely, with some prioritizing a straightforward interface and guided setup processes to accommodate users new to LinkedIn automation, while others may offer advanced customization options suited for experienced marketers.

Ready to try Expandi alternatives?

Now that you are aware of Expandi alternatives and their main features, it’s time to choose the best LinkedIn automation tool for you.

But before you do, analyze what you personally need for your outreach and the budget you have.

To recap, let's review all features of Expandi alternatives side-by-side.

As you can see, one in particular stands out from the crowd—Skylead!

Would you like to give it a try? 🙂

Then sign up for our 7-day free trial. Or, if you have any questions, drop by and say ‘’hi’’ via chat on our website. We will be happy to meet you!

Is Dripify falling short of your expectations for LinkedIn outreach?  Or maybe you're starting to question if another tool can deliver better results for your LinkedIn lead generation? LinkedIn automation has come a long way, and today, we don’t have just 1 Dripify alternative but many more. 

And guess what? They all come with distinct features, integrations, and pricing models to suit different preferences.

Curious to know more about these tools? We've compared the top 9 Dripify competitors to help you find the ideal match.

But first, let’s:

• Learn more about Dripify and its features.
• Discover the pros and cons of using Dripify.
• Go through user reviews and pricing details.

What is Dripify?

As per their official website, Dripify is a:

"LinkedIn autopilot that works while you sleep."

In other words, it's a LinkedIn automation tool that helps users manage their lead generation and outreach with automation. 

Dripify connects to free and Premium LinkedIn accounts and enables you to create search or CSV-based drip campaigns to automatically:

• Send invites to connect
• Message your leads
• Send free inMails
• View leads’ profiles
• Follow them
• Endorse their skills
• Like their content

Moreover, the tool allows you to personalize messages with over 15 variables to give your outreach a more human feel.

Beyond outreach, Dripify also serves as a lead extraction tool. It scrapes your leads’ data from LinkedIn, including their:

• Full name
• Company
• Position
• Number of connections
• Email
• Phone number
• Website URL

All this information can be compiled into a CSV file that you can download at your convenience.

Dripify also has you covered if you want to collaborate with your team. Namely, you can invite team members directly from the tool, assign them roles, set permissions, and track their performance. Important metrics like conversion rates are displayed on the Analytics page, giving you a bird's-eye view of how everyone performs.

There’s also the integrated inbox that lets you reply to all your LinkedIn messages straight from the platform. Plus, it lets you mark important conversations for easy access later and even add notes to your leads’ profiles to keep everything organized.

Not to mention, Dripify supports over 1000 integrations via Zapier webhooks, making it incredibly flexible for any workflow.

Who is Dripify for?

Although anyone can use Dripify, the tool is primarily aimed at:

• Business owners
• Sales teams
• Marketing agencies
• Recruiters

For business owners, it’s primarily a time-saving tool that takes over the grunt work associated with prospecting, lead generation, and outreach. As a result, it frees up valuable time, which they can use to focus on scaling their operations.

In the meantime, sales teams typically use Dripify to automate lead-generation campaigns and track team performance. The platform's analytics dashboard is especially useful here because it helps refine strategies on the go.

Since Dripify supports multiple LinkedIn accounts, it’s a good option for marketing agencies that are managing multiple clients.

As for recruiters, they can use the software to scale their talent acquisition. Want to fill the open roles faster? Dripify automates the entire process, allowing them to focus on finding the perfect match.

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Is Dripify allowed on LinkedIn?

Generally speaking, LinkedIn is against automation. But that doesn't mean all tools are created equal. 

That said, there are 3 types of LinkedIn automation tools you’ll come across:

• Cloud-based tools
• Desktop apps
• Chrome extensions

Dripify falls under the cloud-based category, which is considered the safest. And since it does, the chances of getting your LinkedIn account restricted when using it are a lot lower compared to when using, say, Chrome extensions.

However, the question is, is it as perfect as it seems, or are you better off with a Dripify alternative?

Dripify cons

While good in many aspects, Dripify is far from perfect. The biggest limitation? It supports just 1 channel: LinkedIn.

Many sales outreach tools nowadays (and outreach tools in general) offer the ability to reach leads across multiple platforms. Why is this valuable, though? Because with support for multichannel outreach, you can reach prospects where they’re most active.

Say someone you’re targeting isn’t active on LinkedIn. Dripify can still send them a connection request, but what good is it if they never see it? If you could send them an email, however—which they’re likely to check—the chances of getting a response would be much higher.

That said, here are some other areas where Dripify falls short that may warrant looking for an alternative solution:

• No paid InMails – You can use the tool to send free inMails only.
• No email finding or verification – While it scrapes LinkedIn data, the software can’t find or verify your leads' emails.
• Lacks A/B testing – Although you can create multiple campaigns and compare their results, Dripify doesn’t have real in-campaign A/B testing.
• Limited personalization options – There’s no support for advanced personalization, like using images or GIFs in your messages, which can make them feel more engaging.
• No one-on-one onboarding– Their customer support team is available 24/7. Nonetheless, Dripify doesn’t offer personalized onboarding. This can be a drawback for users who prefer more hands-on help when getting started.

So, if you find any of these functionalities essential, Dripify may not be the most ideal option.

But a Dripify alternative just might!

What do Dripify reviews say?

During our research, we came across both positive and negative Dripify reviews.

As for the positives, a lot of users appreciate the software’s ease of use and the effectiveness of its automation features. 

For instance, Jong Chan C., a Venture Manager, said:

‘’I tried Dripify, which revolutionized my LinkedIn outreach strategy with its rich features and automation.’’

Conversely, some users have pointed out areas where Dripify could improve.

Although he mentioned how intuitive the tool is, Zach E. mentioned that it:

‘’Would be great if they had the ability to use the paid InMail credits through campaigns.’’

Meanwhile, Laurens V. noted that: 

‘’Inbox is a bit slow in updating. Not super easy to see where your converted leads come from.’’

Dripify pricing

Dripify offers 3 distinct pricing plans:

If you opt to pay for the annual subscription, you’ll get a 35% discount.

As for the differences, with the Basic plan, you can run 1 drip campaign at a time. Meanwhile, Pro & Advance plans let you run as many as you want.

That said, if you're managing multiple campaigns or clients, the Pro or Advanced plan may be better suited. 

Or another Dripify alternative, that is.

9 Dripify competitors to help you find a perfect alternative

Dripify is a solid LinkedIn automation tool, but it's not the only player in the game. With that in mind, we’ve rounded up 9 Dripify competitors that prove superior. 

Let’s break them down one by one to help you find your ideal Dripify alternative!

Dripify alternative #1: Skylead

Why, yes. That’s us! 😊

Skylead is your ultimate LinkedIn automation and cold email software. 

It’s designed to help sales teams, marketers, founders, agency owners, and recruiters scale their outreach while saving +11 hours a week.

It’s an All-In-One platform that offers every tool you need in one package—and at a single price.

That said, our Skylead is a combination of a:

• LinkedIn prospecting tool
• LinkedIn automation tool
• Cold email software
• Email finder & verifier

Unlike Dripify, Skyleads supports multichannel outreach. This means you can use it to connect with leads on LinkedIn AND via email, courtesy of our first-to-market Smart sequences.

Speaking of email outreach, Skylead lets you send tens of thousands of emails a month at no extra cost. How? It allows you to connect unlimited email accounts and auto-rotates between them when sending emails, all while protecting your domain.

Thanks to our partnership with an email warm-up tool, InboxFlare, you also get to warm up infinite mailboxes to keep your emails away from spam.

Moreover, with its cloud-based infrastructure and 3-layer protection, the tool makes sure your activity is safe from LinkedIn restrictions. 

But how exactly does Skylead ensure account safety?

It does so by:

• Assigning a unique IP address from your local region to your account so all LinkedIn actions appear natural.
• Micking how real people interact with LinkedIn—viewing profiles, clicking buttons, and adding random delays between actions.
• Warming up your LinkedIn account by gradually increasing the limits of your LinkedIn activity.

Skylead also supports A/B testing, helping you fine-tune your campaigns by testing the impact of different message variations and subject lines. 

Personalization-wise, there are different message variables for you to try alongside our native image & GIF personalization.

And, with the Smart Inbox, you can keep all your conversations—whether from LinkedIn or email—in one place, making it easy to track, label, and manage responses.

Finally, if you need to integrate Skylead with another tool, you can do so. The tool can connect to any CRM or software via Zapier webhooks or API.

Exciting, right?

Now, let’s cover the features that make Skylead truly shine in greater detail!

LinkedIn & email automation

Let’s be honest: LinkedIn alone isn’t enough.

That’s why Skylead combines both LinkedIn and email automation, giving you the flexibility to reach your audience through the channel that works best for them.

And the best part? It all happens in one seamless outreach flow, thanks to our Smart sequences.

Smart sequences are algorithms that combine different LinkedIn and email actions with if/else conditions. Actions in the sequence unfold according to your prospects’ behavior with the goal of finding the fastest path to them.

These are the actions and conditions you can add to a Smart sequence.

As mentioned, Smart sequences react to the way your prospects’ behave. And they do it in real-time.

Here’s one Smart sequence.

In this example, when Skylead finds someone's email, it sends them an email followed by a follow-up. If it can't find their email, it sends a connection request instead. 

If they accept the invite, the next step is sending them a message. But if they don’t, the tool automatically sends an InMail.

Of course, this is just one scenario. You can create a Smart sequence any way you like to cover an infinite number of them.

Or, feel free to replicate any of our tried-and-tested Smart sequence templates for guaranteed results!

Email finder & verifier

So, you’ve set up your perfect Smart sequence and have your LinkedIn outreach covered. 

But what if you also want to reach your prospects via email and you’re missing their contact details? 

That’s where our email discovery and verification feature comes in to save the day. Add it as a step while creating your outreach campaign, and the tool will provide you with double-verified emails.

But why is our email finder and verifier so powerful? Because it reduces bounce rates and increases the chances of your messages being actually seen. Moreover, unlike other tools that rely on risky Chrome extensions to find emails, we use a safer, more reliable method. Combine that with our market-leading email verification accuracy, and you’ve got a winning solution.

Not to mention, this functionality is built right into the platform. So, yes, it doesn’t rely on third-party tools, as is the case with some other tools that offer it.

Image & GIF personalization

Your leads are more likely to pay attention to—and remember—messages that stand out visually.

And what better way to ensure that than with our very own image and GIF personalization feature?

Instead of sending a plain message, add an image to it. Then, use our built-in editor to enrich it with your prospect's name, company logo, or another detail that feels like it was created just for them. The same goes for GIFs.

Choose to use it, and you’ll see an increase in response rate of 63% or more.

Who knows? You may even beat this result!

Smart inbox

No more bouncing between platforms to keep track of messages, emails, or LinkedIn inMails. Everything is right here, in Skylead’s Smart inbox.

What sets our Smart Inbox apart, however, is its labeling feature. You can label chats to monitor your leads’ journey, track conversions, and even measure ROI. 

That said, feel free to create custom ones that fit seamlessly into your workflow. Whether you want to categorize based on lead status, priority, or custom tags, the flexibility is all yours.

Advanced reporting

Do you feel like digging deeper into your outreach campaigns to see what’s working and what needs tweaking? The Reports page has got you covered!

Here, you can analyze your campaigns in:

1. Graph view  – This view helps you quickly spot oscillations to assess your campaigns at a glance.
2. Table view – The table format makes it easy to observe how your metrics fluctuate day by day, giving you insights into which days perform best.
3. Step-by-step view – This is especially useful for A/B testing, as it shows precisely how recipients engage at each stage of your sequence.

Skylead also lets you export these reports in 2 different formats: CSV and PDF. You can download them to share results with your team or keep track of your progress over time.

What do Skylead reviews say?

If you think we’re biased—with Skylead being ours and all—look at all the glowing reviews that we’ve got!

For example, Ian B. said we have:

‘’Full, rich features combined with a logical interface and 24-hour customer care. Easy to set up and manage. This platform has important features others are missing.’’

Tony B. has also praised us, our customer success team in particular. He said:

‘’Customer service is fantastic, response time is excellent, I have sent thorough screenshots when I have hit a snag, and they are all over it. This has saved me a huge amount of time, and there is no way that I could ever connect with 60 new people a day without this automation.’’

Skylead pricing

Skylead is the only Dripify alternative that comes with a single pricing plan.

For just $100 a month per seat, you’re getting a one-stop-shop tool for your outreach.

No confusing tiers, no hidden fees—just one price for all the tools you need to supercharge your outreach.

And what more could you ask for?

Dripify vs. Skylead

Dripify alternative #2: Expandi

Expandi is a cloud-based Dripify alternative.

Much like Skylead, it comes with Smart sequences that allow you to automate multichannel campaigns. 

Thanks to them, you can send automated LinkedIn connection requests, messages, and free inMails. The tool can also perform additional automatic actions, which include auto-liking posts and endorsing skills.

But it’s not all rainbows and sunshine.

Although Expandi technically allows users to enrich outreach messages with personalized images and GIFs, this feature isn’t natively built into the platform. Instead, it’s integrated through a third-party tool called Hyperise and costs an additional $69 a month.

Furthermore, if you need to verify emails or find contact information outside of LinkedIn, don’t count on Expandi to help. It doesn’t offer this functionality.

Another limitation is that Expandi doesn’t support sending paid inMails. So, if reaching out to LinkedIn users outside your network through this method is essential to your strategy, you’ll have to look elsewhere. Or rely on free inMails only.

Expandi pricing

Dripify vs. Expandi

Dripify alternative #3: Dux-Soup

Dux-Soup is another LinkedIn automation tool on our list. 

Originally a Chrome extension, it’s now available as a cloud-based solution, but only if you opt for their highest-tier plan.

With Dux-Soup, you can automate actions like:

• Follows
• Profile views
• Connection requests
• Messages to 1st-degree connections
• Free & paid inMails
• Endorsements

You can combine these into simple drip campaigns that stop when your prospects respond. Plus, you can customize time delays between actions to make your outreach appear more natural.

Dux-Soup offers real-time performance tracking so you can keep an eye on your campaign results. It integrates directly with Pipedrive and HubSpot, and you can connect it to other CRMs through Zapier webhooks.

However, the tool has some limitations. It doesn’t support email outreach, so your outreach efforts are restricted to LinkedIn.

And, if you’re not on their highest-tier plan, you’ll have to rely on the Chrome extension, which comes with its own risks. Not only does it run the risk of getting your LinkedIn account flagged, but it also only works while your browser is open, limiting how hands-free your campaigns can be.

Dux-Soup pricing

Dripify vs. Dux-Soup

Dripify alternative #4: Meet Alfred

Meet Alfred is a cloud-based Dripify alternative that takes multichannel outreach up a notch.

It supports outreach across LinkedIn, email, and X (formerly Twitter). But here’s the catch: you’ll need to be on the Pro or Teams plan to access all those channels. The Basic plan leaves you to work with LinkedIn alone.

With Meet Alfred, you can build campaigns with unlimited steps, including:

• Profile views
• Connection requests
• Follow-up messages
• inMails
• Emails
• X DMs

To keep things looking natural, you can also set delays between actions.

When it comes to personalization, the tool offers message variables and templates to save you time crafting messages.

While you can connect your Instagram and Facebook accounts, you won’t be able to run outreach campaigns on those platforms. Instead, you can use them to schedule posts and manage content.

Another limitation is that Smart sequences aren’t available. 

Paid inMails are also not supported, just like in Dripify and Expandi.

Lastly, Meet Alfred has an integrated inbox, but it only shows LinkedIn messages. If you need to check your DMs or emails, you'll have to do that manually.

Meet Alfred pricing

Dripify vs. Meet Alfred

Dripify alternative #5: Waalaxy

Waalaxy is a cloud-based solution that’s great if you’re just getting started with LinkedIn outreach.

It supports multichannel outreach, combining both LinkedIn and email, so you can connect with your prospects on the platforms they prefer. 

Setting up campaigns is easy. You can build them from:

• LinkedIn search URLs
• Sales Navigator lead lists
• CSV files

With message variables and A/B testing, Waalaxy lets you personalize and fine-tune your outreach to see which versions get the best responses. 

Plus, if you need help crafting those messages, the platform has an AI writing assistant. It could potentially replace ChatGPT for sales and marketing copywriting.

But, as with any tool, there are a few limitations.

One of the biggest downsides is that you can’t create outreach sequences from scratch. Instead, you’ll have to work within pre-made templates, which can feel restrictive if you want more control over your campaigns.

Also, the email discovery and verification feature isn’t natively built into Waalaxy. It relies on a third-party integration with Dropcontact, which adds extra cost. 

Speaking of extra costs, Waalaxy’s inbox feature—which consolidates your messages—requires an additional payment.

Finally, while Waalaxy does offer a free version, it runs as a Chrome extension. As with other extensions, this can potentially put your LinkedIn account at risk. So, be cautious if using the free plan.

Waalaxy pricing

Waalaxy charges an extra $44 a month for LinkedIn inbox. 

Also, if you need additional email finder credits, you can purchase them. However, expect to pay another $0.01 for each email address found.

Dripify vs. Waalaxy

Dripify alternative #6: Apollo

Apollo is a multichannel sales engagement platform that’s primarily cloud-based.

Its multichannel sequences—Playbooks—let you mix emails, LinkedIn actions, and calls into a single workflow. However, the Playbooks aren’t "smart," meaning they won’t adjust automatically based on your prospect’s responses like Skylead’s Smart sequences do.

On the bright side, Apollo integrates with tools like PipeDrive, HubSpot, and Slack.

It comes with A/B testing to help you optimize your campaigns. Moreover, if you’re ever stuck on how to write a message, Apollo’s built-in AI assistant is there to help.

Apollo also gives you access to its internal lead database of over 275 million contacts. But, fair warning—some users have found the lead quality to be a bit inconsistent.

Another downside is that Apollo scrapes new leads from LinkedIn using a Chrome extension, which isn’t ideal. Using it can be risky and might put your LinkedIn account in jeopardy.

Apollo pricing

Dripify vs. Apollo

Dripify alternative #7: HubSpot Sales Hub

HubSpot Sales Hub is a cloud-based platform built with sales professionals in mind.

With it, you can connect up to 200 mailboxes (100 on a lower-tier plan) and send up to 1,000 emails daily (500 on a lower plan). Plus, the platform lets you create up to 5,000 sequences, albeit not smart, that include automated emails and follow-ups—ideal for scaling your outreach.

While HubSpot offers multichannel capabilities, they’re somewhat limited. You can add cold calling and LinkedIn outreach to your sequences. Unfortunately, both of these are manual steps. So, if you're looking for fully automated multichannel sequences, this might feel a bit restrictive.

When it comes to LinkedIn, HubSpot only supports connection requests and inMails. Not to mention, you’ll need a Sales Navigator subscription to access those features. While HubSpot does offer a relatively high limit on connected mailboxes, it’s still a bit limiting. Skylead, however, gives you the freedom to connect an unlimited number of email accounts.

HubSpot Sales Hub pricing

Dripify vs. HubSpot Sales Hub

Dripify alternative #8: Salesrobot

Salesrobot is a cloud-based LinkedIn and email automation tool that uses a Chrome extension to execute tasks.

It allows you to pull prospects from:

• CSV files 
• Sales Navigator search URL
• LinkedIn search URL
• LinkedIn groups
• LinkedIn events
• Post comments

When it comes to LinkedIn actions, Salesrobot goes the extra mile. You can automatically:

• Like your prospect’s most recent post
• Leave an automated comment
• Follow them
• Send a connection request
• Endorse their skills

The tool supports 2-way integrations with all CRMs and outreach tools through webhooks. Not to mention, there are direct integrations with popular platforms like Salesforce, Pipedrive, and HubSpot. 

Its mini CRM, equipped with smart reply detection, lets you handle everything in one place. Here, you can reply to messages, tag positive leads, and apply advanced filters to keep your outreach organized.

Downsides-wise, Salesrobot only supports free inMails, so if you need paid inMails, you’re out of luck.

It also can’t find prospects’ or verify leads’ emails unless they’re publicly available.

Lastly, since it uses a Chrome extension for executing tasks, it can potentially lead to LinkedIn account restrictions. Therefore, it isn’t a perfect Dripify alternative.

Salesrobot pricing

Dripify vs. Salesrobot

Dripify alternative #9: Lemlist

Lemlist is a cloud-based platform primarily designed for email outreach. However, with the higher-tier subscription, it expands to multichannel outreach, specifically supporting LinkedIn outreach and cold calling.

On LinkedIn, Lemlist can automatically:

• Visit leads' profiles, 
• Send them connection invites, 
• Send messages. 

If you want to perform additional actions on LinkedIn (and make calls) using Lemlist, you can. However, you’ll have to do it manually once the tool reminds you to.

Nonetheless, this is somewhat compensated for with the ability to add conditions to your sequences. These make it possible to cover several different outreach scenarios.

When it comes to the key Lemlist feature, we must mention the so-called Lemwarm, its email warm-up. Using email warm-up tools like Lemwarm, you can boost your email deliverability and keep emails from landing in the spam folder.

But where does Lemlist fall short?

For starters, its email finder and verifier, albeit useful, is quite limited. Even on the highest subscription, you're capped at finding and verifying up to 1,000 emails only. You can purchase more of these, but this will cost you extra.

Likewise, connecting up to 15 mailboxes is restricted to the top-tier plan. Not to mention, this is quite far from the unlimited number of mailboxes Skylead lets you add.

Finally, while Lemlist is cloud-based, its reliance on a Chrome extension for LinkedIn prospecting is concerning. So, if you're focused on keeping your LinkedIn account safe, this might be a dealbreaker that pushes you toward a different Dripify alternative.

Lemlist pricing

Need more email verification credits? You can get an additional 20 for $1.

Dripify vs. Lemlist

Frequently asked questions (FAQs)

1. What does Dripify do?

Dripify is a LinkedIn automation tool that streamlines outreach, lead generation, and prospecting. It automates tasks like sending connection requests, messages, and free inMails while also helping personalize messages with 15+ variables. Moreover, Dripify extracts lead information from LinkedIn and offers detailed analytics for managing campaigns and tracking performance.

2. Does Dripify offer a free trial?

Yes, Dripify offers a free trial, allowing potential users to explore the platform and its features before committing to a paid plan.

3. How long is Dripify free trial?

Dripify’s free trial lasts for 7 days.

Find your ideal Dripify alternative

We’ve gone through all the Dripify alternatives on the list. Now, it’s time to choose the one to level up your outreach.

As you make your decision, keep in mind—the right tool should save you time, streamline your workflow, and deliver real, measurable results.

Skylead checks all these boxes!

With multichannel outreach, Smart sequences, powerful personalization, and built-in analytics, it gives you everything you need—all in one platform.

Ready to supercharge your outreach, save +11 hours a week, and drive more conversions?

Give our 7-day free trial a chance and discover a smarter, more efficient way to connect with leads.

When it's time to remove LinkedIn connections, remember to do it discreetly. You may want to remove someone without them knowing, whether for work or to clear up your LinkedIn network.

Fortunately, LinkedIn has ways to do this without causing disturbance. You can block people or remove connections without tipping off the other person.

Below, we’ll discuss a few ways you can try to remove connections from your LinkedIn network. Go through the list and see what methods suit you best!

How do you remove connections from your LinkedIn network? Quick answer

Here's the fastest way to remove LinkedIn connections via the LinkedIn desktop site.

First, go to your LinkedIn homepage and click the My Network tab.

Next, hit Manage my network, select Connections from the left-hand menu. 

Then scroll through your list of connections, and find the person you want to remove. Open up their Profile page, and click the More option below their LinkedIn name & title info. Lastly select Remove connection from the drop-down list, and confirm your choice.

Remove connections on LinkedIn via mobile app (android and IOS)

If you want to remove connections from your LinkedIn network via the mobile app, here’s what you can do.

Firstly, launch the LinkedIn app on your phone or tablet, and tap the “My Network” option from the button menu list.

Now, tap on the option titled Manage my network.

Tap on “Connections, and locate the profile of the connection you want to remove.

On their profile, tap the "three dots" button next to the message option. 

Lastly, select "Remove Connection" from the menu and confirm to complete the removal.

Bonus point: How to remove LinkedIn connections with Skylead?

Are you a sales professional, marketer, recruiter or a business owner that uses LinkedIn for outreach to generate leads? If you are, you can manage your leads using LinkedIn automation tools.

For example, Skylead is the all-in-one LinkedIn automation and cold email outreach solution through which you can send automated, 

• Emails
• Connection requests, 
• LinkedIn messages, 
• and both free and paid InMails, all on autopilot. 

Moreover, you can combine these actions with if/else conditions and create a Smart sequence - a coherent outreach flow that Skylead will follow based on your leads’ behavior.

Lastly, in Skylead you can incorporate email discovery and verification action, to enrich your contacts without breaking an outreach flow. That said, a picture's worth more than a thousand words, so here’s how one smart sequence can look like.

With Skylead, you can reach out to your leads through a dedicated, country-based IP address. This will help your automated campaign imitate human-like behavior to ensure your messages land directly in your lead’s inbox. You can also include variables, hyper-personalized images, and GIFs to customize your messages. Thus, significantly increasing your response rates.

And what about managing your leads once they reply? In that case, you can respond to all your LinkedIn messages and emails from Skylead’s Smart inbox. You can save response templates for easier replies and create labels to prioritize leads there.

However, what if (for any reason whatsoever) you want to remove a lead from the connections built via your campaigns? You can either try the method discussed above. Or, you can go to your Skylead’s app interface and directly remove the connection from there.

You can remove your LinkedIn connections using Skylead through two ways.

1# Remove connections on LinkedIn through Skylead’s Leads page

Here’s the step by step process of how you can remove LinkedIn connections via Skylead’s Leads page. 

Go to the Leads page on Skylead's platform, and click the name of the lead whose connection you want to remove.

Next, on the LinkedIn profile, hit the More button next to the Message button. Lastly, locate and Remove connection from the dropdown menu and confirm the action.

2# Remove connections on LinkedIn through Skylead’s Smart inbox

Instead of manually going through your LinkedIn or Sales Navigator inbox to check conversations, you can also remove connections on LinkedIn through Skylead’s Smart inbox. 

Simply go to the Smart inbox page and select the name who you wish to remove from LinkedIn. Then, click their name next to the LinkedIn icon, that will prompt you to their LinkedIn page.

After that, you’ll be prompted to their LinkedIn profile, where, once again, you click the More button, and then Remove connection.

💡 Can I remove multiple LinkedIn connections at once or in bulk?

Unfortunately, LinkedIn doesn't offer a direct way to remove multiple connections in bulk; each connection must be removed individually.

While some third-party tools and browser extensions claim to automate this process, using them poses significant risks. These extensions often inject code into LinkedIn, making it easier for LinkedIn to detect and potentially restrict your account. 

Therefore, it's important to be cautious when considering such options.

When should you remove your LinkedIn connections? [5+ reasons]

Here are some scenarios when removing connections from your LinkedIn network might be appropriate.

1. When your lead doesn't match your ICP or buyer persona

In sales, it's necessary to have a network that aligns with your Ideal Customer Profile (ICP) or Buyer Persona. If you have connections that don't fit these criteria, they can clutter your network. Removing these connections can help you maintain a more targeted outreach, effective LinkedIn presence and leave room for relevant connections. In other words, this ensures  that your interactions are relevant for your sales goals.

To clarify, the ICP is a detailed description of the type of company who would benefit most from your product or service. The Buyer Persona, on the other hand, represents a key individual who works in your ICP. They are either decision-maker or active users of your product or service. This persona includes more than just demographics or job titles. A well-developed Buyer Persona includes detailed insights into the individual's motivations, pain points, challenges, and goals.

That said, here's why it is important to align your LinkedIn network with ICP and Buyer Persona.

Targeted outreach 

Connections that do not match your ICP can lead to wasted efforts on outreach that is unlikely to convert. 

Relevant content sharing 

Sharing content customized to your ICP and buyer personas is a key strategy in nurturing leads. When your network consists of irrelevant connections, the engagement metrics for your posts can suffer.

Data-driven decision making 

A network cluttered with irrelevant connections can skew your data analytics, leading to inaccurate insights. Maintaining a network that mirrors your ICP ensures that the data you collect from interactions and engagements is more accurate.

Enhanced engagement 

A focused network encourages meaningful interactions. When your connections align with your ICP, the likelihood of engaging in mutually beneficial conversations increases. This leads to stronger relationships and more opportunities for conversions.

Optimized sales funnels

Connections outside your ICP can disrupt your sales funnel. You may attract leads that are less likely to progress through your business’s funnel stages. 

If you remove connections on LinkedIn, you can streamline your sales process. This ensures that each stage of the funnel is populated with high-quality leads that are more likely to convert.

2. Remove a connection that you might suspect to be a fake account

If you stumble upon a LinkedIn connection that seems fishy, it's necessary to act swiftly. Suspected fake accounts can harm your network's integrity and reputation. Essentially, report these accounts to LinkedIn before removing them. 

To report an account, you can go to the suspected fake profile in your LinkedIn network and: 

1. Click on the "More" button 
2. Select "Report/Block"

Then choose whether you wish to report or block them. 

Lastly state the Reason for reporting, such as “This is not a real person," and submit your report. 

LinkedIn takes such reports seriously and investigates them promptly. 

By reporting suspected fake accounts, you not only protect your network but also contribute to maintaining the platform's authenticity.

3. Shortlist profiles that practice excessive promotion

LinkedIn is a professional networking platform, not a billboard for constant self-promotion. If a connection floods your feed with too much promotional content, it's time to reconsider your connection. 

Indeed, self-promotion is acceptable to some extent. However, if you don’t find value in it, excessive promotion can detach your audience. Also, it can reduce the value of your network. 

In this case, it might be best to remove the connection who follows this practice regularly. Remember, quality connections matter more than quantity on LinkedIn, so choose your network carefully for maximum benefits.

4. Identify profiles that cause reputational damage

If a connection consistently posts inappropriate or offensive content, engages in unethical behavior, or tarnishes your professional reputation by association. It's best to remove them from your network to protect your own brand.

Moreover, negative ties can hold back your career and block opportunities, whether due to unprofessional actions or unsuitable posts. Staying connected with such people can reflect poorly on you. 

Deleting these connections protects your reputation and ensures you're linked only with those who share your professionalism. 

By refining your network, you show you're serious about maintaining an excellent online image and securing your reputation.

5. Going through a career shift? Reorganize your LinkedIn connections

When you undergo a career shift, it's essential to reassess your LinkedIn connections. As you transition to a new professional field, many of your current connections may not align with your new aspirations. 

Therefore, it's necessary to surround yourself with individuals who can support and facilitate your success in your new role. By removing connections, you create space for new connections that can help you thrive in your chosen field. 

Moreover, keeping your network to your evolving career path ensures that you're connected with the right people. 

6. Check for professional misalignment in your LinkedIn connections

Your LinkedIn network should consist of professionals who align with your career goals and values. Suppose you find that a connection's professional interests or behaviors are not in line with yours. Consider it may be beneficial to remove them from your network. 

Moreover, you should not maintain connections with individuals irrelevant to your professional journey, as it can dilute your network's effectiveness. Whether it's differing ethical standards, conflicting business practices, or simply a lack of collaboration.

What happens when you remove a connection from your LinkedIn network? 

When you remove a connection from your LinkedIn network, several consequential actions ensue.

• First off, any endorsements or recommendations you received from that connection will disappear. If you reconnect later, those endorsements or recommendations won't come back automatically, 
• Moreover, once you've hit the Remove connection button, that person's profile will no longer be accessible to you. This means no more peeking at their updates or checking out their latest achievements. It's a clean break, ensuring that your LinkedIn feed stays focused on what matters most to you.

Does LinkedIn notify the other person when you remove a connection? 

LinkedIn does not notify the person when you remove them from your network. This means you can clean up your connections without worrying about alerting the other party. 

Whether you're simplifying your network for better engagement or distancing yourself from irrelevant contacts, the process is discrete and straightforward. LinkedIn respects your privacy by not broadcasting these actions to others.

How can you cancel the pending LinkedIn invitations to connect?

Canceling pending LinkedIn invitations is important for managing your network well. If you leave these requests hanging, they can clutter your network and make it less effective. 

For detailed instructions on how to cancel LinkedIn invitations, check out our blog post How to cancel pending LinkedIn invites & boost your acceptance rate?

How to block connections from your LinkedIn account?

Blocking a connection on LinkedIn is a decisive step, ensuring a complete cut-off from the individual's profile and interactions. 

Here's a straightforward procedure to block someone from your LinkedIn account.

Navigate to the person’s LinkedIn profile and hit the More button, and then Report/Block from the dropdown menu that appears.

Then, in the pop-up window, confirm your decision by clicking the Block [name of the person]. Lastly, finalize the process and LinkedIn will block the individual from your account. 

Moreover, they won't be notified about blocking, and they'll lose access to your profile, content, and messaging.

What’s the difference between blocking connections and removing connections on LinkedIn?

Let's identify the differences between blocking and removing connections. This can help you simplify your network and decide whether you need to block or just remove a connection altogether.

Can you have too many LinkedIn connections?

When it comes to your LinkedIn profile, quality is more important than quantity. More is not always better.

Moreover, when you reach 500+ connections on LinkedIn, your visibility increases a lot. With over 5,000 connections, you can significantly boost your growth. 

Even though you can't keep adding connections forever, LinkedIn limits you to 30,000 1st-degree connections.

Your ideal LinkedIn connections might be a mix of,

• Clients/Customers
• Networking Partners
• Vendors
• Coworkers
• Family

This proportion helps to keep your network valuable and manageable.

However, too many connections can clutter your feed and make it difficult to see important updates. You might miss out on valuable information or opportunities because your network is too large and irrelevant. 

Definitely, to decide if you need to trim your network, think about who adds value. Keep those who regularly share valuable insights or opportunities. If someone doesn't add value or no longer aligns with your goals, consider removing them.

How do you hide LinkedIn network connections?

Want to keep your LinkedIn connections private? Follow these simple steps to hide your LinkedIn network connections and maintain privacy.

Firstly, open LinkedIn, navigate to your profile and hit the Me icon at the top of your LinkedIn homepage. Then, select Settings & Privacy from the dropdown menu.

Then, within the settings menu, navigate to the Visibility section and under Visibility of your profile & network choose Connections. 

From there, you can either turn on or off the visibility of your connections if you want other people in your connections to view your network, and save changes.

By doing this, your LinkedIn network remains confidential, protecting your professional relationships from prying eyes.

Frequently Asked Questions (FAQs)

What is the difference between “unfollow” and “remove” connections on LinkedIn?

Choosing to 'unfollow' someone on LinkedIn hides their updates from your feed but maintains your connection and communication options. Conversely, 'removing' a connection completely cuts off updates and communication, and removes the individual from your connections list.

When and how do you unfollow people on LinkedIn?

Knowing when to unfollow someone is necessary to maintain field-relevant connections on LinkedIn. If their content is irrelevant to your business or industry, it might be time to unfollow them. Moreover, if they post too frequently and clog your feed, consider unfollowing to keep your feed manageable.

Similarly, if someone is consistently posting content that goes against your values, unfollowing them can help maintain a positive environment.

Here are simple steps you can follow to unfollow people on LinkedIn,

• “Go to the profile” of the person you want to unfollow.
• Click on the "More" button located on their profile.
• Select "Unfollow" from the dropdown menu.

Can I bulk unfollow people on LinkedIn?

Unfortunately, LinkedIn does not currently offer a feature to bulk unfollow or remove connections in one go. This means that if you wish to remove a large number of connections, you'll need to do so individually. 

What are the types of restrictions for sending connections?

On LinkedIn, various restrictions ensure a smooth networking experience.

Connection Limits: You can send approximately 20-25 connection requests per day, totaling around 100 per week. If you have more than 700 unanswered invitations, LinkedIn may request that you cancel some of them.

However, there are strategies to bypass the LinkedIn connection limit. For more information, you can visit our blog post: Ways to bypass LinkedIn connection limit.

Profile Quality: Your ability to send connection requests may be restricted if your profile is incomplete or appears suspicious. LinkedIn may require you to enhance your profile's credibility before allowing you to send more requests.

Behavioral Restrictions: If you've been reported for spamming or sending too many connection requests without personalized messages. Then, LinkedIn may temporarily restrict your ability to connect with others.

Pending Invitations Limit: LinkedIn limits the number of pending invitations you can have to prevent spamming and overwhelming others with connection requests.

Overall Activity: LinkedIn may limit your connection capabilities if you've recently joined the platform or need to be more active. They may want to see more engagement from you before allowing more connection requests.

Prepared to compress your LinkedIn connections?

Cleaning up your LinkedIn connections is necessary for keeping your network relevant and healthy. 

Moreover, by removing inactive or irrelevant connections, you make sure that you're connected with the right people. You can keep people who align with your professional goals to boost your credibility and open doors to meaningful opportunities.

Skylead makes this process effortless with its all-in-one tool. You can identify and remove unwanted connections based on your outreach history, saving you time and energy. 

Automating LinkedIn messages can transform your outreach strategy. Imagine saving hours each week while booking more meetings. 

Moreover, using software that automates LinkedIn messages is like having one powerful way to accelerate your outreach and reach more customers faster. That's why, in this guide, you'll discover:

• Why LinkedIn automation matters;
• How to understand and choose the right tools for automation;
• How to generate a target list of your audience so your LinkedIn message automation has better results and leaves you with more time for other tasks;
• A step-by-step guide on how to set up messaging automation effectively;
• Best practices and tips for maximizing your success with automated messages.

Understanding the importance of LinkedIn automation

As a network, LinkedIn is a powerful platform for sales reps, marketers, founders, and other professionals. However, manually sending LinkedIn messages to reach people from your lead list can be time-consuming. 

Automating LinkedIn messages with tools like our Skylead, a LinkedIn automation tool and cold email software, can be a game-changer. It's proven to save up to 11+ hours of work per week by putting outreach tasks on autopilot, relieving you from the burden of manual outreach. This way, you can focus more on relationship-building and closing deals, making your work more efficient and effective.

Secondly, automation helps you stay consistent with your messaging, which is something our user, Dennis Goyal, experienced firsthand. He notes:

"The outreach became very consistent with Skylead because it was completely automated. I used to do it manually, but it was very inconsistent. Like, I was able to do it 3 days in and then got bored."

Consistency is vital to building relationships and trust. By automating, you ensure that every connection gets a timely and personalized message.

Finally, automation tools provide you with the power to track responses and engagement. This data is not just information; it's a strategic tool for refining your approach and improving your results over time. In other words, it gives you a sense of control and direction in your outreach efforts. 

So, you see? By adopting automation, you're not just saving time; you're enhancing your overall outreach strategy. This makes it easier to scale your efforts and achieve your business goals.

1# step: Choose the right tool to automate LinkedIn messages

Selecting the right LinkedIn automation tool is crucial for your success. There are various tools available, each with unique features. However, there are some dangers as well.

Pick the best LinkedIn automation tool type

Firstly, consider using a cloud-based solution, the kind that is our Skylead. They run entirely on the web, and you don’t have to keep your computer on as opposed to desktop apps or Chrome browser extensions. Moreover, if you use a Chrome extension, you risk getting your LinkedIn account restricted. 

It’s because these types of tools inject code into LinkedIn, so this network can detect it and restrict you. However, this is not the case with cloud-based solutions; you simply get your dedicated IP address to shield your online activity.

Another significant advantage of cloud-based solutions like Skylead, as opposed to browser extensions and desktop apps, is the convenience they offer. With Skylead, you can have an integrated inbox and easily manage multiple LinkedIn accounts, a feature not commonly found in other types of tools. This makes it an ideal solution for professionals who are managing multiple accounts. 

Considering price VS feature ratio

Secondly, consider the features vs price ratio. For example, if you plan to automate LinkedIn messages, then look for LinkedIn automation tools that can automate both paid and free InMails, such as Skylead. This feature is rare on the market but it’s pretty useful to get to as many people on LinkedIn as possible. 

Also, many tools don’t have email automation, so you can’t maximize getting in touch with your leads using both channels. The money you pay might be similar, but this crucial feature might be missing. 

For example, if you opt for our tool, you can add an unlimited number of email accounts at no extra cost. Skylead will auto-rotate them to send thousands of emails per month, bypassing the email and even LinkedIn limits.

The third feature to look out for is a Smart sequence. Smart sequences are algorithms that automate LinkedIn messages and emails and combine them with if/else conditions. This way, you can create a coherent outreach flow that the tool will follow and execute depending on your leads’ behavior.

The one feature you might not know you needed is Email finder & verifier, which lets you use your automated email outreach to the fullest potential. Some tools might have it but limit their usage or don’t have it at all. For example, in Skylead, you can include it into your Smart sequence, and it will double-verify as many emails as you’d like without breaking the outreach flow.  

The last feature you should consider is native image & GIF personalization. Add it to your automated LinkedIn emails to increase the response rate up to 63%. 

These are just our feature recommendations because we know and tested their benefits. However, at the end of the day, you are the one who knows what your precise outreach needs and goals are. Just make sure you compare every tool's price vs. features ratio, and make this one of your deciding factors.

2# step: Find leads and prepare your lead source

Prospecting suitable leads is integral for your LinkedIn outreach and automation success. You can reach out all you like, but if your leads aren’t appropriate for your business, you won’t have much success. 

By taking the time for prospecting, you set the stage for a successful automated outreach campaign. This ensures that your messages reach the right people, increasing your chances of positive responses.

To find suitable leads, you must first define your niche, ideal customer profile, and buyer persona. ICP represents the list of characteristics of the company ideal for your business, such as industry, headcount, location, etc. Meanwhile, the Buyer persona contains all the attributes of the decision-maker or product user within that company.

Both of these documents need to contain actionable pieces of information that you can use to find your leads on LinkedIn. In other words, apart from other info, go to LinkedIn, check out the filters, and add that information to documents. If you’re unsure how to do it, check out our step-by-step guides on creating an Ideal customer profile and Buyer persona, and feel free to use templates.

Once it is all written down, search LinkedIn for the target occupation.

Then hit People, and use additional filters, such as industry and location, to narrow your search. Once done, hit Show results and save that search URL. We’re going to need it for the next step.

However, using Sales Navigator filters, you can choose Account filters to find your ICP and search for your buyer persona within that company page. You can also use Lead filters to find the Buyer persona directly. We’ll choose the second option.

Once you use the desired filters, copy that search URL for the next step.

3# step: Create your LinkedIn automation campaign

To automate LinkedIn messages, register for the automation tool of your choice and add your LinkedIn account. We’ll use Skylead as an example. 

Once in a dashboard, navigate to the Create new campaign button.  

Next, choose your lead source, aka where Skylead will pull prospects from, and import them. This is where you can paste your search URL from the previous step. 

Just so you know, in Skylead, you can pull your leads from 10 different sources:

• LinkedIn search result
• Sales Navigator search result
• Recruiter search result
• Recruiter Talent Pool
• Recruiter Pipeline URL
• LinkedIn posts
• LinkedIn event attendees 
• Sales Navigator Lead list
• CSV file
• Or via API

Don’t forget to name your campaign, and once done, hit Next. 

In the following step, you can set up your additional campaign settings. Here is where you select the emails you'll use in your outreach so Skylead can auto-rotate them. You can also choose to track the number of clicks or opened emails.

In LinkedIn settings, you can choose to collect contact information and other options that suit your needs. When you’re finished, it’s time to move on to creating a Smart sequence. 

Smart sequence creation for LinkedIn message automation

To create a smart sequence, drag and drop the actions and conditions from the side menu and group them in a coherent flow.

Let's start by adding a connection request. Personalization is key when you automate LinkedIn messages. Use variables such as first name, occupation, and current company to make each message feel unique, or add your own custom variables. 

Make your messages even more personal to your target audience. Mention common connections or specific reasons for reaching out.

Now, we want to check if the prospects have accepted our connection requests. To do this, we'll place the If connected condition. 

If prospects accept our connection requests but do not reply, you can add your follow-up messages. Automated follow-ups ensure you stay on your leads' radar without manual effort. Space the time between them to avoid overwhelming your contacts. Typically, a sequence of three to four messages works well.

However, if the lead doesn’t reply, you can find their email and reach them via different channels. To achieve this, drop Find & verify and the If email verified step. 

If Skylead finds an email, you can send one and a follow-up. However, if everything else fails, you can automate LinkedIn InMail as a last resort. 

There is one other way to personalize messaging campaigns, and it’s image and GIF personalization. To do this, click the LinkedIn message, InMail, or email and hit Add image. Once you upload your media, customize it using variables and your and your leads' profile pictures, and save it.

Once done creating a sequence, start your campaign, and you're done.  

We have a lot of proven Smart sequence templates, such as founder approaching founder, that has a 29% reply rate. So feel free to explore and use them for your messaging campaigns.

4# step: Monitor and optimize your messaging campaigns

To automate LinkedIn messages most successfully, you have only one thing left to do - check for analytics. 

When evaluating the effectiveness of your LinkedIn message automation, it's essential to focus on and point out specific key metrics. That said, these metrics will provide you with valuable insights into the performance of your automation:

1. Open rate to check how effective is your email subject line and if you should tweak it;
2. Response rates to see how each automated message performed: If a particular message has a low response rate, consider tweaking its content or timing;
3. Conversion rate to validate the performance of the entire smart sequence;
4. Acceptance rate to see how effective your connection requests are.

You can check your analytics in Skylead by visiting the Reports page.

Here, you have 3 different ways to check for your analytics:

• The graph shows the overall performance of the campaigns and the ratio between metrics.
• Tabular shows daily metrics and spot patterns and trends, such as what days have the best outreach results, so you can fine-tune your outreach days.
• Step-by-step analysis examines each step so everyone can see what messages worked or didn’t and adjust accordingly. 

In Skylead, you can test up to 5 variants of the same message. So, if you’ve A/B tested your content, you’ll see your results in step-by-step analytics.

One of the best tips we can give to the sales team or everyone is to experiment with different strategies, lead sources, sequence steps, and timing. This way you can see what works best and what your focus should be.

3 best & proven automated LinkedIn message templates

LinkedIn connection requests example

Message template:

Hi {{firstName}}, 

I hope we can connect and see if there is a potential for a mutual collaboration 🙂

If not, I’d be happy to add you to my network.

Results:

49% acceptance rate

39% response rate

InMail template & example

Message template:

Subject line

{{whatyourProductDoes}} actually helps {{benefit}}, {{firstName}}!  🙂

InMail text

Hi {{firstName}}, 

It would be silly of me to think you’re not using a {{yourProductOrServiceType}}, but it’s a no-brainer to present something new on the market that actually helps with {{whatYourProductOrServiceImproves}} specifically. 

{{introAboutYourProductOrService&WhatSetsItApart}}

{{descriptionWhoIsYourProductOrServiceFor&Benefits}}

Let me know if this sounds interesting to you.

Anyways, our Marketing team wrote a great blog on the topic of {{yourProductOrServiceType}}. I hope it helps: LINK

Best, 

Results:

20% response rate

Real-life example:

Subject line
 
SEO Tools actually help boost your rankings, Alex!   🙂

InMail text

Hi Alex, 
It would be silly of me to think you’re not using an SEO tool, but it’s a no-brainer to present something new on the market that actually helps with improving search engine rankings specifically.

SEO Genius is an advanced SEO tool designed to provide unbiased reviews and comprehensive insights. What sets it apart is its ability to integrate AI-driven analysis for more accurate keyword research and competitive analysis.

Our tool is perfect for marketers, content creators, and businesses looking to enhance their online presence. It offers benefits like increased website traffic, higher search rankings, and actionable insights to optimize your content strategy.

Let me know if this sounds interesting to you.

Anyways, our Marketing team wrote a great blog on the topic of SEO tools. 
I hope it helps: LINK


Best, 

LinkedIn message template & example

Message template:

Hi {{firstName}}, 

Thanks for connecting! 😊 I hope we will have a chance to chat, since I’d like to discuss {{yourProduct’sAreaOfExpertise}} if that’s okay with you.

Results:

11% response rate

Real-life example:

Hi Emanuel, 

Thanks for connecting! 😊 and I hope we will have a chance to chat, since I’d like to discuss multi-channel outreach and outbound sales, if that’s okay with you.

Best tips & practices to automate LinkedIn messages

Respond promptly

While automation handles the bulk of the work, personal engagement remains crucial for success. That said, it’s important you engage with prospects who respond promptly. In other words, automation can handle the initial outreach, but taking over the conversation and nurturing it is essential for building relationships. 

That said, sales people can engage with leads by visiting our Smart inbox, which gathers all LinkedIn and email messages in one place. This way, you don’t have to navigate between different platforms. 

In it, you can label your leads, check their details, and respond to them quickly by using Saved replies.

A/B test your LinkedIn messages

To best optimize and improve automated LinkedIn messages, you should A/B test each message. 

To do so, click the LinkedIn message of choice while creating a smart sequence and adding variations.

You can test out your LinkedIn messages, personalized images, calls to action, and InMail and email subject lines.

Remember, the key to success is not just in the initial testing but in the ongoing review and adjustment of your strategy. This active engagement ensures continuous improvement and better results over time.