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25 LinkedIn connection messages [Up to 78% acceptance rate]


A well-crafted LinkedIn connection message can make a busy decision-maker click Accept to yours and leave pending the other 50+ LinkedIn connection requests they received that day

With over 63 million decision-makers, LinkedIn is THE #1 professional social network that made it possible for the entire world to connect business-wise

However, while it’s true that, today, you can find anyone you need on the platform, the volume of messages certain professionals get on a daily basis is so high that you need to find a way to stand out from the crowd to get to them. 

To understand how important connections are on LinkedIn, bear in mind that 98% of sales representatives with more than 5,000 LinkedIn connections mostly surpass their selling quotas.

The maximum size of your network on LinkedIn is limited to 30 000, so you want to use that number to connect with LinkedIn members relevant to your business (and you want to do so before your competitors, so… ⬇️ )



In this blog, we will answer some of the most common questions about LinkedIn connection requests and give 25 proven LinkedIn connection message examples with up to a 78% acceptance rate to use right away. 


Types of connections on LinkedIn

There are 3 types of connections on LinkedIn. 

  • 1st-degree connections are LinkedIn users that are already part of your network. Reach them out via regular LinkedIn message;
  • 2nd-degree connections are LinkedIn members that are connected with your 1st-degree connections but not with you. To them, reach out via LinkedIn connection request message first. 
  • 3rd-degree connections are LinkedIn members connected with your 2nd-degree connections. LinkedIn encourages to reach out to these members via InMail first ( ➡️  here are InMail templates for that, too) 

How to send a LinkedIn connection request

To connect with a LinkedIn member from the search result, click on the Connect button in the top right corner of the member’s LinkedIn profile section. 


How to send a linkedin connection request from a linkedin search result

OR

Open the LinkedIn member’s profile. Click Connect


How to send a linkedin connection request from the lead's profile

How to cancel a pending LinkedIn connection request

If you wish to cancel a pending LinkedIn connection request,  first click My Network on your LinkedIn profile home page. 


How to cancel pending linkedin connection request, home page, my network

Choose Manage.


How to cancel pending LinkedIn connection request, step 2

Choose Sent and the Withdraw option that’s next to the LinkedIn member’s name.


How to cancel pending linkedin connection request, sent requests

If you cancel a LinkedIn connection request, you won’t be able to send it again to the same member for the following 3 weeks


How to cancel pending linkedin connection request, the Withdraw invitation pop-up

However, canceling pending LinkedIn connection requests is important. Good pending-request hygiene can save you from LinkedIn jail and improve your acceptance rate on the platform. 


LinkedIn connection request message guidelines

So, as mentioned above, it takes only a few people to deny your LinkedIn connection request and click I don’t know this person for you to be flagged on LinkedIn. 

Before we move on to LinkedIn connection message examples and frequently asked questions, let’s see several general guidelines when writing a LinkedIn connection message. 


Look for common ground.

Mentioning any common ground turned out to be a positive practice. It could be a community you both belong to, a shared interest, a school, an industry, or even the same point of view on a specific topic.


Stay professional. 

Reach out to other members in a professional manner. Avoid making personal references or giving compliments that are not business-related or argued.


Personalize your LinkedIn connection messages.

Addressing your lead by name is a must. Then, any other detail that you can mention, such as - the company name, the exact job title, set of skills, or job description, shows that you did your research. The more you know about your lead, the higher the chances of getting accepted on LinkedIn and turning that lead into your customer.


No generic nor irrelevant LinkedIn connection messages.

Even a blank LinkedIn connection request is better than I’d like to add you to my network.

Also, it’s hard for a pharmaceutical sales representative to be interested to read your article on SEO optimization. Know to whom you are talking.


Avoid selling straight out the gate.

Even if they need and like your product or service, no one will purchase anything without any additional info, chat, or call.


Image of CTA banner 2 for Skylead salesbook - ready-to-use outreach template that can be applied to our LinkedIn automation and cold email software


LinkedIn connection message examples [Up to 78% acceptance rate]

Tailor-making a LinkedIn connection message to each lead might seem a bit time-consuming, but it doesn’t have to be (not if you’re using Skyleaaaad 😂 ). 

Jokes aside (or not!), the results of sending personalized LinkedIn connection messages are pretty rewarding. 

Once you get used to the principles of writing in a compelling, LinkedIn-friendly way, your LinkedIn outreach will become a much more enjoyable experience. 

Until then, use the LinkedIn connection message examples below that our team and users tested to grow their networks with relevant prospects. 


Mention a mutual connection


Template

Hello {{firstName}},

I noticed that you are connected with {{mutualConnection}}.

{{mutualConnection}} and I worked together at {{company}}. I really loved {{whatYouLovedAboutMutualConnection}}.

I see that we are both in the {{industry}} industry and would love to have you in my network. 


Example


Connect with a member with a mutual connection, LinkedIn Connection Message Template

OR


OR 

Template

Hello {{firstName}},

{{mutualConnection}} pointed me your way for B2B lead generation services – would love to connect.

Example


mutual connection linkedin connection message template 02

Recruiter to a potential candidate, LinkedIn Connection Message template 1

OR 


Template 


Hello {{firstName}},

I am reaching out to you for your vast experience as a {{occupation}}.

{{company}} is currently searching for a {{position}}.

If this sounds interesting to you, let’s connect. 


Example 


Recruiter to a potential candidate, LinkedIn Connection Message template 2

Reaching out to a recruiter (as a job seeker) 


Template 


Hello {{firstName}},

I saw that you are a recruiter at {{company}}.

I am a {{occupation}} with {{number}} years of experience in the {{industry}} industry, currently seeking new opportunities.


I’d like to connect and chat to see if my background fits any of your openings. 


Example 


Reaching out to a recruiter, LinkedIn Connection Message template 1

OR 


Template 


Hello {{firstName}},

I see that you’re the recruiter in charge of the {{occupation}} position at {{company}}. 

I am very interested in applying but would like to ask you a few questions first. 

Let’s connect. 


Example 


Reaching out to a recruiter, LinkedIn Connection Message template 2

Intro to a collaboration proposal


Template 

Hello {{firstName}},

I am a long admirer of your work. 

I followed your advice regarding {{topic}} that you shared {{where}}. {{achievedResult}}.

Thank you once again! 

Would love to connect! 


Example 


Collaboration proposal, LinkedIn Connection Message template

Connect with a member of the community


Template 

Hello {{firstName}},

Your post in {{mutualCommunity}} was quite insightful. 

I particularly liked the part where you said {{quote}}. 

I would like to discuss it further with you. Let’s connect. 


Image of CTA banner 1 for Skylead salesbook - ready-to-use outreach template that can be applied to our LinkedIn automation and cold email software


Example 


Connect with a member of community, LinkedIn Connection Message template 1

OR 


Template

Hello {{firstName}}, 

I saw that you are also a member of {{mutualGroup}}.

I would love to connect with you since we both work in the {{industry}} industry.


Example 


Connect with a member of community, LinkedIn Connection Message template 2

Approach an event attendee


Template 

Hello {{firstName}},

It was great speaking to you at the {{eventName}} {{when}}. 

What you do at {{currentCompany}} sounded fascinating and it totally inspired me! 

I’d definitely like to stay up-to-date with your work.

Thank you in advance for connecting!


Example 


Approach someone you met an event, LinkedIn Connection Message template

OR

Template 

Hey {{firstName}},

I saw you at the {{eventName}} but I didn’t get the chance to approach you and introduce myself. How did you like the {{eventName}}? Would love to connect here and stay in touch! 


Example 

LinkedIn connection message that approaches event attendees 2

Reach out to a LinkedIn event attendee


Template 

Hello {{firstName}}, 

I saw that you too attended the {{eventName}} LinkedIn event. 

Learning {{what}} was particularly useful for my business. 

Anyways, I would love to connect and exchange feedback on the event. 


Example 


Approaching a LinkedIn event attendee, LinkedIn Connection Message template

Reach out to an author of a LinkedIn article or post


Template 

Hi {{firstName}},

I came across your LinkedIn article on {{topic}}. 

I really resonated with your thoughts on {{topic}}.

I’d love to keep in touch and learn more about your work. 


Example 


Reach out to an author of a LinkedIn article or post, LinkedIn Connection Message template

Break the ice using industry humor or a joke


Template 

Hi {{firstName}},

How many therapists does it take to change a light bulb? 

Just one - but the light bulb has to really want to change.

Jokes aside, I would love to connect!


Example 


Using humor in outreach, LinkedIn Connection Message template 1

OR (something as silly as this) 


Template 

Hello {{firstName}},

I noticed we both breathe oxygen. 

Sounds like a perfect fit to me, let’s connect! 


Example 


Using humor in outreach, LinkedIn Connection Message template 2

Here are 35+ industry jokes that you could use in your LinkedIn connection requests as an icebreaker.


Connect with a former colleague 


Template 

Hello {{firstName}},

Remember me?

We used to work together at {{company}} back in {{year}}.

Let’s connect and catch up, I would love to hear how it is going at {{currentCompany}}! 


Example 


Connect with a previous colleague, LinkedIn Connection Message template 1

OR 


Template 

Hello {{firstName}},

It was such a pleasure working with you at {{company}} back in {{year}}. 

Let’s connect! I would like to hear what you’ve been up to professionally since. 


Example 


Connect with a previous colleague, LinkedIn Connection Message template 2

Reach out to a colleague 

If a company is really big, it’s hard to know everyone you’re working with. 

However, connecting with colleagues is a good practice for expanding your network on LinkedIn. 

Remember that they also might have some interesting connections, and you never know to whom they could introduce you. 


Template 

Hello {{firstName}},

Good news travels fast! I heard about you {{achievement}}. Great job! 

Anyways, I am {{yourName}} from the {{department}} team and would love to connect! 


Example 


Connect with a colleague, template 1

Connect with former alumni


Template 

Hello {{firstName}},

I see that we graduated from the same university. Go {{school’sSportsTeam}}! 🙂

I would like to connect and learn more about your experience at {{company}}. 

I myself majored in {{major}} and currently work in the {{industry}} industry. 


Example 


Connect with a former alumnus

Reach out to members who reacted to your or someone else’s LinkedIn post


Template 

Hello {{firstName}},

I saw that you are also a fan of {{name}}’s content and just wanted to connect with you. 


Example 


Approach someone who reacted to a LinkedIn post, template 1


 

OR


Template 

Hello {{firstName}},

I saw that you also liked {{Name}}’s post on {{topic}}. I am a big fan of his/her work. 

His/her advice worked well for me!  

Anyways, I would love to connect and maybe even discuss it further. 


Example 


Approach someone who reacted to a LinkedIn post, template 2

Connect with a member who asked a question in the post comment


Template 

Hi {{firstName}},

I saw that you commented on {{name}}’s post about {{topic}} and asked {{question}}. 

I would like to connect and share some resources with you that could be helpful. 


Example 


Approach someone who asked a question in a post comment

Reach to members suggested by LinkedIn

The People also viewed feature displays a list of LinkedIn members that the platform’s algorithm found important for your LinkedIn experience, whether you are using them for networking, job search, or lead generation

This is how you can reach out to them. 


Template 

Hello {{firstName}},

Your profile came as suggested through the People also viewed section, so I was curious and checked it out. I saw that we’re both in the {{industry}} industry, so I thought we connect and exchange experiences. 


Example 


Connection message that reaches to members suggested by LinkedIn 1

OR 

Template 


Hello, {{firstName}}

LinkedIn suggested your profile several times now, so I was curious and checked it out. I saw that we’re both {{occupation}}, so I thought it would be good to connect with professionals from the industry. Let’s exchange experiences:) 


Example 


Connection message that reaches to members suggested by LinkedIn

Start off with a genuine compliment 

Template 


Hi {{firstName}}

I have been following your work for some time now, and I must admit your career path in the {{industry}} industry impressed me. I would love to connect with you and ask you a few questions about your beginnings in the field. 


Example 


Connection message that includes a genuine compliment

Frequently asked questions 


How do you politely ask for a connection on LinkedIn? 

Asking to connect with someone on LinkedIn has become as common as asking or giving your business card to someone. Many professionals include links to their profiles in the paper or QR business cards or in the signature section of their emails. 


Should I send a message with a connection request on LinkedIn? 

Adding a message with a connection request on LinkedIn is generally considered good practice that increases your acceptance rate. However, sending a blank request rather than a generic message is better if you decide not to use a personalized approach. Check out our examples above.


What message to write with a connection request on LinkedIn? 

Mentioning something that you have in common with the person you are trying to connect with is generally considered good practice that increases your chances of getting accepted. However, there are many other LinkedIn connection request messages that you can use. Check out our examples to get inspired. 


How do I send a cold connection request on LinkedIn? 

The cold connection request is not “as cold” as it seems if you follow the golden rule of connecting to people relevant to your business or with whom you have something in common. Therefore, the best way to connect on LinkedIn is by mentioning something relevant to both of you. 


How do you message someone on LinkedIn who is not a connection? 

To someone who is not a connection on LinkedIn, you can send a LinkedIn connection message or an InMail. Generally, LinkedIn advises reaching out via LinkedIn connection message to your 2nd-degree connections and via InMail first to your 3rd-degree connections. 


Did someone reject my connection request on LinkedIn? 

You can ignore someone’s connection request on LinkedIn by clicking “Ignore” instead of “Accept” or by ignoring it and letting it pend. LinkedIn does not notify the sender when their connection request has been declined. Also, LinkedIn automatically deletes pending connection requests after 6 months. 


What happens when you ignore a connection request on LinkedIn? 

To decline someone’s connection request, just click “Ignore”. LinkedIn will not notify the member of their request being declined, but they can send you another connection request. If you literally ignore the request and let it pending, LinkedIn will automatically delete it after 6 months. 


Do LinkedIn requests expire? 

Yes, LinkedIn requests expire. All pending LinkedIn connection requests will be automatically deleted after 6 months. After that, the member whose request has been deleted can ask for another connection again. 


Can people see withdrawn LinkedIn requests? 

Your recipient won’t be notified if you withdraw your connection request on LinkedIn. To do that, go to My Network > Manage (top right corner) >  Sent > Withdraw. If the LinkedIn member already accepted your invitation to connect, they can be removed as a connection. 


How do you know if someone accepted your LinkedIn request? 

You will get a notification when someone accepts your connection request. To set up notifications, go to Settings & Privacy > Notifications > Connecting with others > Invitations to connect. Or, go to My Network > Connections (top left corner) > Recently added > See the list of recently added connections or search them by name.


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