Best Examples of Connection Request Messages

Did you know that 98% of sales representatives with more than 5,000 LinkedIn connections mostly surpass their selling quotas?

That’s just one of the reasons why LinkedIn has undoubtedly become the most powerful social network for businesses in the last few years.

In order to improve your business online, it’s important for you to establish your presence in front of your potential clients on this platform.

One of the ways to reach that goal is to grow your network on LinkedIn by connecting with new users.

The biggest mistake that LinkedIn users make when it’s up to writing connection request messages is that they don’t do it at all.

Even LinkedIn suggests that you customize your connection request message because that brings better results, so why not do that? ?

You know what the reaction of your potential connection is when they see a boring ordinary message: “I’d like to add you to my professional network on LinkedIn.”?

Yeah, this one:

If You Don’t Change Approach, You Can’t Change Outcome

If you want to leave a first impression like that with a potential client or business partner then sending a generic invitation message is the right way to do that. 

We all know it’s easier not to think about creating connection messages, but you should stop with that for your own sake.

What we warmly recommend is changing your approach if you want to change the outcome of your LinkedIn outreach campaigns.

We know it’s not as easy as it looks, but don’t worry, you won’t have to do that all by yourself, since we’re here to help you with that process. ?

In this article, we’ll walk you through the biggest mistakes that you should avoid when sending connection request messages, and what you should include in them.

In addition, we’ll show you the best examples of messages that could help you create your own request messages in the future.

Connection Request Messages Background

Our clients always ask us why they need to have connection request messages included in their campaign and why Skylead requires them. 

Before we answer, let us pose a question first. What is the first thought that you get when you see a connection request from someone but without a message?

“Who is this and why do they want to connect with me”, right? ?

Well, if you don’t have any clue who someone is and why they want to connect with you, why would you accept their request?

And accordingly, why should they accept you if you just added them without any introduction?

Not a single reason, nada. 

Their next step could be clicking “I don’t know this person” – and that is the last thing we want for you.

Consequently, your attempt to build a relationship and get new clients in this way fails before it even starts.

And that is why we a connection request message is important. ☝️

If you want to build a relationship with someone, you should introduce yourself, explain why you want to connect with that person, and see how you can deliver value to them.

In the end, it’s not about you, it’s about them, so you should approach the process with that attitude.

Let’s see how you can create LinkedIn connection request messages and what you should include in it so you could stand out in a sea of LinkedIn users. ?

How to Create LinkedIn Connection Request Messages

To be clear, these messages can have a big impact on your prospects, and the main point is a drastic increase of your acceptance rate.

You should keep that in mind when you write a connection request on LinkedIn, and make sure you take care of the following: 

  • Be polite and kind
  • Make your messages clear and concise – you have a few seconds to catch their attention, so make sure that they read your whole message
  • Show appreciation and admiration and be grateful
  • Have a friendly approach in order to leave a good first impression
  • Show the user why you want to connect with them and why the connection matters to you
  • Personalize every message
  • Show the person that you know who they are and what they do, they’ll appreciate that
  • Be responsive – once the connection is made, do you best to get to know them better 

Also, as we mentioned in the article on LinkedIn restrictions, not only does implementing the given directions raise your acceptance rate, it also protects you from ending up in the LinkedIn jail.

You can only use up to 250 characters, so be concise and clear.

What to Avoid When Writing Connection Messages

When I was starting out with LinkedIn and sending message requests, I was often struggling and a lot of my requests were ignored.

If you don’t want to repeat the same mistakes that most users make, here’s what NOT TO DO:

  • Send a non-personalized connection request message
  • Start with trying to sell your product or service without introducing yourself
  • Ask someone for a favor – you can’t do that when they don’t know you
  • Talk only about yourself 
  • Brag 
  • Send the generic message “I’d like to add you to my professional network”
  • Say that you’ve read their profile if you haven’t – mention something that you have read
  • Act as if they owe you something because they don’t

Creating a quality personalized message sometimes takes time, especially when they are for the users that you don’t know, but would like to.

By analyzing successful messages and collecting my own thoughts on the topic I realized what makes people accept requests, so I started testing out my ideas until I got satisfactory results.

Best Examples of Connection Request Messages

We will share our experience and secrets to explain to you what templates give us the best results and how to use them for creating ✨unique✨ message requests.

Connection Request #1: Connecting with Someone You Don’t Know

Hey {{firstName}},

We’ve never met, but your profile came up when I was looking for {{occupation}} at {{currentCompany}}. I’m impressed with your background and I would love to hear what brought you to the company.

It would be awesome to have you as a connection, so – what do you say?

Cheers! ?‍♀️

  • Show them that you did your homework and found what you needed to know about them
  • It’s a good hook because it will make them want to talk about themselves and their work.


Connection Request #2: A Potential Partner

Hi {{firstName}},

I’m a long time admirer of your work. I wanted to send a quick message to you about your advice. I followed the advice you shared: {{advice}}, and I was able to achieve {{results}}!

Thanks again, 


  • This one is great because they will feel valued for helping you.


Connection Request #3: Reference to a Mutual Connection

Hey {{firstName}},

I noticed your comment on {{mutualConnection}}’s post.

He’s a great {{occupation}}, isn’t he?

{{mutualConnection}} and I work together at {{currentCompany}}.

Maybe we could connect too, and exchange knowledge in {{fieldOfInterst}}? ?

  • Can be catchy for potential connections if you comment about the field they love to talk about.


Connection Request #4: Someone You Met at an Event

Dear {{firstName}},

It was great speaking to you at the {{eventName}} last month. What you do in {{currentCompany}} sounded fascinating and you totally inspired me! ?

I’d definitely like to stay up-to-date with your work.

Thank you in advance for connecting,


  • They will feel admired and glad that you attended the same event and listened to them carefully.


Connection Request #5: Lead Generation Request

Hi {{firstName}},

You commented on my recent post asking for {{resource}} where I show you how to achieve {{benefit}}. 

I would be glad to share it with you, so I’m hoping you will accept my request?



  • This can be great if you create a viral lead generation post and it can attract a lot of leads straight into your inbox.


Connection Request #6: Mutual Group Member

Dear {{firstName}},

Your post in {{mutualGroup}} sparked me to add you as it was very insightful. If you are interested, I would like to discuss this with you about it, since I see you are an accomplished professional in the field. 



  • Showing them that you have a mutual group in common and themes to talk about can be attractive and it’s flattering at the same time.


Connection Request #7: Connect With Your Prospect

Heyo {{firstName}},

I just finished reading your article {{articleName}} and you really caught my attention there!

Especially the part with {{interestingPart}}. Keep it up!?

It would be great to stay in touch with you.

Should we connect and continue this convo?


  • They will be glad to hear your comments about something they created that you think is valuable

And in the end, don’t forget to follow up, which is fully automated on Skylead.

It will improve your acceptance rate additionally.


Way to go! You made it ’till the end.

Do you agree now that connection request messages are fundamental for building relationships with people on LinkedIn? 

Using these connection request messages templates can help you stand out from others, and help you grow your network rapidly.

You’ll be able to build a strong relationship with your connections and convert them into your clients later. ?

Craft your LinkedIn connection requests carefully, and you’ll find that you have all the opportunities you need, just take your chances.

Also, if you wish to explore some alternatives, try with InMail campaigns. You can discover a whole new set of benefits. Interested? Check our new InMail blog. ?

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Best Examples of Connection Request Messages
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